Vice President, Global Marketing Partnerships
Sony Pictures
Culver City, CAThis was removed by the employer on 9/30/2021 8:53:00 AM PST
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Full Time Job
Vice President, Global Marketing Partnerships
Job Description
VP, Global Marketing Partnerships – Motion Picture Group
• Manage the day to day of a team of 4 responsible for executing marketing partnerships programs for all Domestic, International and Global deals. This includes Print, Packaging, POS, Outdoor, Experiential, Digital and TV spots
• Work closely with Fortune 500 brand partners worldwide to produce best in class branded content to amplify the movie marketing message
• Meet ambitious campaign goals without compromising creative integrity
• Deliver multi-faceted unique campaigns that cut through the clutter, drive buzz and cultural conversation, deliver measurable results, generate incremental media value and build franchises
• Work closely with other studio divisions such as Publicity, Digital, Creative Advertising, Creative Content, Exhibitor Relations to integrate key marketing beats into the brand campaign
• Cultivate key relationships with stakeholders including filmmakers and talent to integrate them into the brand campaigns in a way that best serves the movie marketing
• Deliver an ROI for the brand with a view to establishing long term relationships and inking multl-film partnerships as a significant source of revenue for the studio
• Service the partner in a way that they repeatedly partner with the studio
Responsibilities:
• Strategic marketer, passionate storyteller, talented producer, persuasive communicator, confident presenter, relationship builder and team collaborator
Excellent communication skills – written and oral
• Thorough knowledge of all aspects of the production process
• Diplomatic chops, good judgment and an empathetic communicator
• Experience managing creative execution across various platforms
• Penchant for taking stand-out creative to the next level
• Familiarity with traditional and new marketing channels especially social
A solutions-oriented problem solver who is able to think outside the box
• Big picture thinker who enjoys the challenges of adapting to a fast-paced and ever-changing entertainment landscape while simultaneously being detail oriented
• A global mindset
• Must be able to nimbly juggle multi-faceted projects across many disciplines and demonstrate grace under pressure
• Trend-forecasting instincts and a finger on the pulse of the pop culture zeitgeist
• Effective people manager who leads by example and excels at motivating, inspiring and getting the most out of team-mates, creatives, vendors and agencies
Requirements:
• Bachelor's degree required
• 8 to 10 + years minimum experience; at least 5 years concentrated Entertainment Feature Film Studio, Network or Agency with Entertainment or Theatrical Client focus; International experience highly desired.
• Strong computer skills (MS PowerPoint, KeyNote, Excel, Outlook, Photoshop, Adobe)
*Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.
* Sony Pictures - CA - Culver City Area & Studios