Marketing & PR Director - Iberia
Sony Pictures
Madrid, MDThis was removed by the employer on 6/25/2018 8:50:00 AM PST
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Full Time Job
Marketing & PR Director - Iberia (6 Month Fixed-Term Contract)
Marketing & PR Director - Iberia (6 Month Fixed-Term Contract)
Who we are
Sony Pictures Television (SPT) Distribution engages in numerous lines of business, which includes distribution to standard Free TV, Pay TV, SVOD, TVOD, EST and Basic Channels, of various type of product as Feature Films, TV Series, MOW, Minisodes and Digital Properties among others.
What will you be doing?
The Marketing Director is responsible for supporting the Local distribution team on the Marketing side, working together with all the SPT clients providing the Marketing & PR support to secure the best exposure of SPT distributed product and helping maintain the strong relationship with all clients as Channels, Telcos, Mobile Operators, Aggregators, Digital Platforms, etc and being the Liaise with London/LA Central Marketing office and the Spanish SPT office.
This position is also responsible for helping to identify new distribution opportunities within the market.
Responsibilities
• Give Marketing support the local office, by helping creating sales strategies, implementing marketing ideas into the distribution ground and giving support to the sales activities.
• Identifying, developing and implementing marketing strategies, that maximize opportunities for incremental sales, by creatively utilizing the extensive library assets as well as new feature films and new tv product and giving a special focus on Library products.
• Giving support to our partners by providing them with marketing & PR opportunities and SPT's creativity, by being the link between them and the London/LA Central Marketing office, and facilitating client requests for any type of promotional materials and special requests.
• Being able to work closely together with the European and LA Marketing team to exchange ideas, communicates experiences and learn and transmit the learning to the Distribution Local Team and our partners.
• Build and Maintain Territory expertise on broadcasting & digital trends, marketing campaigns, product successes, key trade and consumer publications as well as websites.
• Being the Liaise with UK Marketing office to coordinate approval on publicity & promotion campaigns, for merchandise requests as well managing publicity requests for interviews, tours, set visits for Regional broadcasters & press through LA office (coordinating with UK office).
• Organizing and coordinating local private screenings, possible talent tours, product launches, internal sales meetings, local events and set visits.
• Facilitating the connection between our partners and Sony's Marketing possibilities, by maximizing the use of our resources and turning our possibilities to a within our company.
• Preparing written & video presentations for sales as well as for broadcasters and digital/mobile clients.
• Supporting SPT Digital partners, by helping maximize digital exposure for key TV Product, as well as Features, Multiplatform Properties. Contributing to create marketing opportunities on the VOD, SVOD, AVDO and EST arena, across all media including mobile, web and the various platform business and contributing to the short and long-term profitability and growth of SPT's digital and mobile distribution activities in Spain.
• Collaborate in the creative and management of the roll-out of digital brands on the new media arena.
• Helping maintain Sony's Sister Company's Relationship, to maximizing digital & broadcaster exposure, through publicity & cross-promotion opportunities for release of SPT product
What do you need to catch our attention?
• Be a Graduate with prior work experience, of which should have been be in direct contact with Marketing on any media company as a broadcaster, an operator or content distribution company.
• Marketing experience on Digital platforms and Marketing in theWeb.
• Thorough understanding of Spanish Television models and digital environments.
• Proficient in use of data-processing and presentation tools including but not limited to Microsoft Excel (advanced proficiency), Word and Power Point.
• Excellent communication and strong interpersonal skills. Exposure to international environment.
• Completely fluent in English (spoken and written).
• Be happy to travel as/when required
ESP - Madrid - SPTI