Director, Media & Talent Relations, Europe
Sony Pictures
London, UKThis was removed by the employer on 3/5/2019 5:52:00 AM PST
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Full Time Job
Director, Media & Talent Relations, Europe
Please note that this role is based in the United Kingdom. In order to enable us to meet statutory and regulatory obligations of the United Kingdom immigration system you must have the appropriate immigration permission needed to work and reside in the United Kingdom.
Overview
Reporting to the SVP, Media & Talent Relations, we are currently looking for an experienced and passionate Director, Media & Talent Relations, Europe, to join our TV Networks division.
Key Responsibilities
• Meeting with International sales team, production executives and stakeholders on regular basis to strategize on pre and post sales support, discuss upcoming deals, added value for client relationships (e.g. private screenings, product launches, media screenings, local premieres, set visits, interviews etc)
• Territory Expert (in-depth knowledge about broadcasting trends/pr campaigns/product successes/key publications/Entertainment related websites in territory)
• Developing and implementing season long PR strategies for all shows to generate positive and strong publicity across all content and talent in line with the overall business strategy and objectives. From pre-launch through finale, with key cast & production interviews, digital assets, images & talent access
• Managing all International talent tours, press junkets and set visits to support key campaigns, shows and talent which includes all event management, logistics, budgets, team delegation and schedules
• Excellent journalist relations across a broad range of media, broadsheets, consumer magazines, social media outlets and broadcast. Maintains and builds on existing relationships with relevant UK and International journalists including all US based stringers to capitalize on any US activity
• Territory Expert (in-depth knowledge about broadcasting trends/PR campaigns/product successes/key publications/Entertainment related websites in territory)
• Manages and maintains the International PR Budget
• Management of agencies when needed to supplement campaigns
• Strong relationships with UK and European broadcasters
• Working alongside the US team in formulating talent access strategies to promote and enhance talent profiles Internationally
• Building relationships with SPHE & Sony Networks in territories to maximise publicity & cross-promotion opportunities for release of SPT product
• Gather US product launch campaign details to present/share with European broadcast clients where relevant for intelligence and brand guidance
• Manage, implement & approve publicity & promotion campaigns with European broadcasters for SPT product in specific territories
• Regular interaction with European broadcasters
• Develop and communicate in-depth knowledge about regional media outlets – TV, press, online, radio – to LA SPT Publicity team and local Marketing Managers.
• Liaise with LA office on interview requests for SPT actors by European press.
• Manage publicity requests for interviews, tours, set visits for European broadcasters & press through LA office
• Participate in regular conference calls with LA publicity dept
Qualifications
and/or Experience Required
• Distribution marketing experience in studio environment desirable
• Exposure to international environment
• Good understanding of broadcast environment
• Proficient in use of Word, Excel, Powerpoint
Personal attributes
• Strong interpersonal skills
• Highly organised
• Creative
• Proactive
• Team player
• Ability to prioritise
• Ability to use initiative
• Flexibility
• Excellent communication skills
Additional information
• This role will involve occasional travel
Sony Pictures Entertainment is committed to equal opportunity in all its employment practices, policies and procedures. No worker or potential worker will therefore receive less favourable treatment due to his or her race, age, creed, sexual orientation, colour, nationality, ethnic origin, disability, religion, gender, marital status or Trade Union membership (if applicable).
* Sony Pictures - GBR - London