Account Exec, Digital Ad Sales, Crackle Plus
Sony Pictures
Chicago, ILThis was removed by the employer on 1/17/2020 8:52:00 AM PST
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Full Time Job
Account Exec, Digital Ad Sales, Crackle Plus (Chicago)
Account Executive – Midwest
Crackle Plus is looking for an Account Executive, Ad Sales to report into the VP, Ad Sales. This AE will represent a portfolio of premium video products (including Crackle, Popcornflix, Funimation & other O&O) for the Midwest Territory.
The Account Executive will be a dynamic individual with a passion for generating new business and hitting sales goals while developing client and agency relationships. To succeed in the emerging OTT / Advanced TV video streaming space, the Account Executive will need to be a nimble, consultative seller, with access to key client and agency media decision-makers, and a clear understanding of pipeline management and prospect list development.
Responsibilities:
• Manage, grow and maintain a named account list/territory driving both new business and renewals
• Generate revenue through direct sales to brands and agencies as well as programmatic guaranteed business
• Drive consistent pipeline growth through qualified daily meetings with key clients and agency decision makers
• Provide real time sales revenue and pipeline reporting
• Coordinate across departments to create, execute and manage programmatic & direct IO campaigns
• Collaborate with internal stakeholders and support teams to successfully propose, close, execute, optimize and renew campaigns for named account list / territory
• Demonstrate clear understanding of the marketplace, including video & advertising competitive trends, pricing needs, industry challenges & capabilities
• Partner with VP to communicate product feedback from customers
Qualifications
& Requirements:
• Minimum of 5 years of successful digital or video advertising experience, including a track record of outstanding results driving new / growth business
• Experience successfully managing a sales territory in emerging platforms (video, gaming, mobile or connected TV)
• Must be versed in programmatic ad sales, with experience converting open exchange advertisers to PMP or PG clients
• Prior experience working with ad solutions teams in crafting client programs
• Understanding of client, agency and vendor/partner requirements needed to generate sales including: media planning; IAB T&Cs; measurement & targeting capabilities; comScore, Nielsen and other research; DSPs, SSPs and trading desks workflow
• Outstanding consultative sales skills including being a strong presenter, storyteller & negotiator
• Skills in sales pipeline management, including prospecting, closing and renewing client business
• Organized, proactive and results-oriented
*Sony Pictures Entertainment is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, national origin, disability, veteran status, age, sexual orientation, gender identity, or other protected characteristics.
* Sony Pictures - IL - Chicago