Specialist, Digital Marketing
Sony Music
New York, NYThis was removed by the employer on 1/29/2019 1:49:00 PM PST
Not to worry we have many other jobs on the site;
Browse all jobs
Browse the Marketing Category
Browse the Music Category
Browse the Post Production Category
Browse the Social Media Category
Search for Specialist, Digital Marketing jobs in New York-NY
Search all Specialist, Digital Marketing postings
Full Time Job
Responsibilities
• Creation and execution of artists’ messaging calendars on socials, website and email newsletters.
• Identify and execute marketing opportunities with new technologies and partners.
• Design and execute contesting for exposure and audience growth and capture, using digital tools and partnerships.
• Assist in the creation of content strategies, editorial calendars and publishing schedules.
• Digital assets maintenance (link maintenance, video descriptions, tags, etc).
• Identify and research high impact content types to drive maximum reach and engagement for artist sites.
• Collaborate with management and digital marketing managers and Product managers to coordinate band-originated site content.
• Maintain band “voice” in all outgoing communications.
• Develop and execute plans to highlight and stimulate user-generated content.
• Manage ongoing quality assurance of artists’ online presences.
• Research, gather, plan and post compelling content that supports the voice, tone and style of our artists.
• Capture and distribute content in real time (shows, events etc).
• Digital assets maintenance (link maintenance, video descriptions, tags, etc).
Qualifications
• 1.5 - 2 years digital content management experience including social media messaging and email marketing.
• Superb written and oral communication skills.
• Personable and actively emerged in music culture and its consumption across multiple channels.
• Thorough understanding of the international music marketplace.
• Thorough understanding of current digital music distribution partners and industry best practices.
• Must be able to accept changes readily, both in job responsibilities, as well as in the work environment, and have the ability to be flexible in adapting to re-prioritized tasks.
• A team player that is not afraid to roll up his/her sleeves to help out the team.
• Basic HTML skills.
• Solid experience with photo and video editing tools.
• Bachelor's degree required; journalism/writing experience strongly preferred.
• Excellent attention to detail and a high level of organizational ability.
• Energetic, efficient and able to work independently under pressure.
• Must be able to think and act quickly; thrive in a collaborative, deadline-driven environment; and set and meet deadlines.
• This role requires a high degree of creativity, energy, innovation and flexibility.
• Must have the ability to build and maintain relationships with a wide range of stakeholders is essential.