Marketing Manager, Latin Iberia Region
Sony Music
Miami, FLThis was removed by the employer on 11/11/2019 8:49:00 AM PST
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Full Time Job
Marketing Manager, Latin-Iberia Region
Overview:
As part of the US Latin-Iberia Region (which includes, US Latin [focusing on the US Hispanic Market], Latin America and Iberia [Spain and Portugal], the Marketing Manager will act as the liaison between the Sony Music offices to help strategize Region-wide efforts, ultimately ensuring that Region-wide projects have a holistic strategy and regional execution. Will work closely with local teams to provide guidance, operational and where necessary technical support. This position is based in Miami, Florida.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status.
Responsibilities
Responsibilities:
In tandem with local affiliates, Marketing Manager will be responsible to:
• Oversee well-thought-out marketing plans from the Sony Music markets in Latin America, Hispanic US, Spain and Portugal for music releases and assist in long-term career planning for Sony Music Latin artists.
• Coordinate music releases on a regional level, ensuring campaign timelines and goals.
• Collaborate with all label departments including sales, A&R, digital, publicity, business intelligence, radio promotion, video production, licensing / merchandising, and business development to align efforts and maximize results.
• Management of marketing budgets for regional campaigns.
• Work with the offices in each market to ensure that the latest marketing plans and project updates have been shared and understood.
• Align with NY and UK teams for campaign updates and plans for each release in our Sony Music markets in Latin America, Hispanic US, Spain and Portugal.
• Brief all teams on all international release information and work with them to ensure efficient results.
• Collaborate closely with digital marketing and sales teams to formulate and implement digital plans, social media rollouts, and DSP campaigns.
• Research and evaluate industry landscape and market trends.
• Identify and analyze new and innovative exposure and revenue generating opportunities for assigned artists.
Qualifications
Qualifications:
• Bachelor’s Degree Preferred in Marketing, Public Relations, Communications, or related field.
• At least 5 years of marketing, project management and/or artist relations experience in the entertainment industry.
• Must be bi-lingual in English and Spanish languages, with expert level of proficiency. Ability to read, write, and speak Spanish fluently strongly preferred. Portuguese language skills would be considered a plus.
• Passionate music fan with a thorough understanding of the music market.
• Must be “fluent” with technology / avid user of mobile and computers; PC (MS Word, PowerPoint, Excel, Outlook etc); Mac OS (keynote, itunes, etc).
• Proficiency in Adobe Photoshop considered a plus.
• Must have a high knowledge of Social Media platforms.
• Solid understanding of consumer trends and opportunities in the music industry.
• Demonstrated high-level relationship building, negotiation, and communication skills.
• Must be highly organized and capable of developing and keeping to a project timeline.
• Must thrive in high volume, high-energy work place and environment. Ability to work on multiple projects simultaneously.
• Excellent communication and relationship skills with all levels of executives, management and administrative staff.
• Ability to think creatively and independently, as well as collaboratively.
• Successful candidate will possess a positive attitude, an eagerness to learn and a demonstrated ability to thrive in a fast paced work environment while juggling multiple tasks and priorities.
• Polished presentation and group speaking skills using various media.
• Multicultural sensibility and tolerance.