Intern - Digital Media Marketing
Seattle Storm
Seattle, WAThis was removed by the employer on 2/26/2020 3:16:00 PM PST
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Part Time Unpaid Internship
What you will do:
• Assist with implementation of social media strategies
• Assist with video editing and production to optimize native video reach on social platforms
• Create and execute engaging content for Storm social media platforms – including copy, photos, video, etc.
• Monitor fan feedback and conversation on channels such as Facebook, Twitter and Instagram and respond where appropriate
• Carry out a strategy to grow followers/likes and engagement on social media channels
• Assist in execution of social media events and promotion/contest fulfillment.
• Assist in optimizing social media channels by researching latest trends and best practices
• Attend weekly communications meetings and carry out communications strategy on social media channels
• Monitor and in some cases implement new technology, channels and platforms
• Use social media on game day and during games to engage fans
• Analyzing social media engagement metrics and report these numbers on a weekly basis along with recommendations
Knowledge, Skills, and Abilities:
• Must be available to work during the majority of the Storm games (home and away) during the 2020 season (May – September). Employee will work 20-25 hours a week, with most of schedule falling on nights and weekends.
• Demonstrate a grace-under-fire personality that does not require constant direction, but is nonetheless eager for more responsibility
• Possess a positive, can-do attitude that looks for solutions to problems and is always willing to pitch in where needed.
• Experience with various social media platforms including Facebook, Twitter, and Instagram,
• Excellent communication, writing and organizational skills
• Detail oriented and the ability to multi-task in a fast paced environment
• Strong customer service skills as well as presenting a professional presence
• Video/photo editing and graphic design skills a plus
• Passion for social media and women's basketball
What you will learn:
• How social media fits in as part of a larger communications strategy
• How to use social media to support the goals of marketing, merchandise, sales, communications and other departments to ultimately drive revenue
• What works to engage sports fans through social media
• How the various parts of a professional sports organization work together and how social media and the communications team support them
• What to do when things ''go wrong'' on social media and how to handle challenges including negative fan reaction
• The role of ''voice'' in corporate communications
• What happens behind the scenes on game night
• How communications channels including email, news releases, website, mobile work together