Youtube Channel Manager
Nickelodeon
New York, NYThis was removed by the employer on 12/13/2021 9:01:00 AM PST
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Full Time Job
Overview and Responsibilities:
Our team is looking for a Manager, YouTube Channel Operations who will implement a publishing and growth strategy focused on key Nickelodeon and Nick Jr. Brands in the Kids & Family Digital Studio! This role will oversee the day-to-day operations for select channels within the Nick and Nick Jr. portfolio of YouTube Channels. The role will join the Nickelodeon Unscripted and Digital Franchise Studio's YouTube Content Strategy and Audience Development Team, supporting optimization and video intelligence sharing efforts across all channels within the Nickelodeon portfolio.
Our ideal candidate is a creative, data-driven channel management expert certified in YouTube channel growth (among other YouTube certifications) with a steady track record of developing audiences and increasing engagement on the YouTube platform. We are looking for an enterprising and highly collaborative leader able who will coordinate closely with all programming calendars, creative teams, audience development, analytics, as well as our YouTube partners.
Specific responsibilities include, but not limited to:
• Own the upload/publishing and optimization of content to their assigned YouTube channels and oversee general day to day operations
• Work with analytics and audience strategy teams to develop and optimize titles, tags, descriptions, cards, playlists, thumbnails and other content/features across the channel(s)
• Support short-form content strategy development by providing regular YouTube analytics content performance insights
• Collaborate with producers and post teams to track content delivery and maintain master publishing schedules/calendars
• Assist with fan engagement, community tab management, comment moderation, and livestream activities
• Use TubeBuddy, VidIQ, Tubular Labs, and other platforms to share additional insights with respective partners
• Regularly report and share channel performance with senior creative and business partners
• Work in sync with Viacom Piracy team on content ID strategy and best practices
• Attend weekly brainstorms and scheduled interdepartmental meetings
• Update team on progress/status/issues/troubleshooting on a weekly basis
• Maintain high spelling and grammar standards across the channel
• Research emerging trends within the social video and kid/youth entertainment landscape
• Occasionally assist with video editing and graphic design
Basic Qualifications:
• 2 years experience working in Digital Media for a content publisher or agency
• Experience writing social media copy, video titles and descriptions (SEO knowledge preferred)
• Proficient knowledge of Adobe Premiere and Adobe Photoshop
• Experience using YouTube's Creator Studio or Content ID back-end tools
• Experience interpreting data, building presentation decks and sharing analytical conclusions
Additional Qualifications:
• Fluency in Spanish
• Demonstrated passion for youth-focused media, YouTube and the social video space
• Strong written and oral communication skills, with high proficiency in English copy
• Ability to multi-task, problem solve and operate independently in a fast-paced environment while maintaining strong attention to detail