Senior Director of Communications
NBCUniversal
New York, NYThis was removed by the employer on 10/20/2025 2:31:00 PM PST
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This is a Full Time Job
The Senior Director of Communications is responsible for the development and implementation of public relations campaigns and strategies for scripted, specials, and live events programming. This position is based in New York, NY and will report to the Senior Vice President of Communications.
Responsibilities:
• Oversee and create innovative press campaigns and strategies for programming.
• Generate press materials including press releases, press strategies, bios, episode descriptions, pitch letters, website content, and media alerts
• Pitch stories to national and local media, including print, digital, and broadcast
• Create and supervise press activities for series including interviews, photo shoots, press tours, and on-set visits.
• Media train and prepare talent and executives for interviews, appearances, panels, press conferences, and trade shows
• Proactively identify breakthrough trends and social media opportunities to maximize series coverage
• Service daily media requests and act as network source of information on programs
• Work closely with internal departments to create and execute strategies, network goals, announcements, and presentations
• Cultivate relationships with talent, producers, PR agencies and representatives, agents, managers, production companies, media and programming executives in order to ensure maximum coverage
• Coordinate press efforts with outside PR agency to successfully execute show campaign strategies
• Assist department on special events including premiere and finale parties, press stunts, red carpets, Upfront events, and Television Critics Association
• Monitor competitive environment via daily review of competitive/industry news
• Additional duties assigned as needed
Qualifications
Basic Requirements:
• 10 years of experience in PR/Communications or related field
Desired Characteristics
• Bachelor’s degree
• Publicity experience at a network or related entertainment company is preferred
• Creative and strategic thinker with the ability to identify coverage opportunities beyond the television pages and utilize emerging social media trends when promoting series
• Extensive relationships with a broad range of national and local press outlets, reporters, bloggers, bookers, and producers.
• Experience interfacing with high-profile talent, top industry executives, and media
• Ability to prioritize and juggle numerous projects and deadlines within an extremely fast paced and high-volume environment
• Exhibit strong organizational skills and attention to detail
• Ability to work both independently and with a team
• Excellent written and verbal communications skills
Additional Requirements:
• Hybrid: This position has been designated as hybrid, which currently requires contributing from the office a minimum of three days per week. Beginning January 5, 2026, hybrid employees will be required to work from the office a minimum of four days per week. The Company reserves the right to change in-office requirements at any time.