Social Media and Influencer Associate

This is a Full Time Job

Associate, Social Media & Influencers

Essential Duties and Responsibilities:
• Support Social Media Coordinator in day-to-day coverage of Twins core social media platforms (Instagram, X, Facebook, TikTok).

• Social media channel moderation during the majority of home and away games.

• Lead social media strategy and execution of Twins ancillary social media accounts including but not limited to Twins TV, Twins Retail, Target Field Events, Twins Community, etc.

• Monitor and provide recommendations on emerging social media platforms.

• Co-lead influencer program including day-to-day management of influencer relationships.

• Help with homestand pre-game coverage.

• Lead 2-3 social media campaigns during the regular season in partnership with the Social Media Coordinator (including but not limited to All-Star, City Connect, Twins/MLB Hall of Fame, etc.).

• Ownership of Twins social media channel community management.

• Supports Social Media Coordinator on recapping and reporting including marketing recaps, social campaign reports, and Brand Partnerships.

• Assist with content creation.

• Stay on top of current social media trends and provide timely updates and recommendations.

• Assist with social media content calendar.

Required Experience and Education:
• 1-2 years of marketing, social media, journalism or similar experience (internship or college experience accepted).

Essential Knowledge, Skills, and Abilities:
• Creative storyteller who is organized, task-focused, and a clear communicator.

• Proven writing experience.

• Advanced experience working with a Content Calendar.

• Entry level experience with Project Management.

• Proficient in Microsoft Office (Excel and PowerPoint).

• Proficient in Adobe suite including Photoshop, Lightroom and PremierePro.

Physical Requirements:
• Able to lift and carry boxes and promotional equipment weighing as much as 50 pounds.

• Must be able to walk steps to visit fans during games.

• Must be able to work in a seated position for majority of work day.

• Must be able to thrive in a work from home environment and be flexible with an in-person and in-office work schedule.

• Must be able to be productive in a working environment where the noise level can be high at times.

Please note: This role requires regular in-office hours and the flexibility to work extended hours, including nights, weekends, and holidays, as needed based on the baseball schedule and team events.