Director, Multiplatform Research
Metro-Goldwyn-Mayer Studios Inc
New York, NYThis was removed by the employer on 10/27/2021 7:08:00 AM PST
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Full Time Job
EPIX, an MGM Company, is seeking a Director, Multiplatform Research who will direct and deliver actionable and timely programming, distribution, marketing and digital research to provide guidance on network performance and viewing across multiple platforms. This role will facilitate the development of growth initiatives across EPIX channels and platforms. This individual is responsible for directing EPIX research needs and priorities based on the company's Programming and Scheduling objectives. The Director, Multiplatform Research will support senior management and internal business partners by tracking viewer engagement, providing market and competitive analyses and disseminating strategic content insights to ensure that the EPIX story is effectively communicated to key constituents.
PRINCIPAL RESPONSIBILITIES:
• Track and report engagement and viewership across all EPIX platforms -- linear TV, EPIX on Demand and EPIX.com/EPIX apps, -- using a variety of internal and syndicated data sources
• Conduct research projects to identify and understand key drivers influencing movie and original programming viewership, and multiplatform usage
• Provide a fresh perspective to existing reporting to keep pace with the changing television landscape
• Manage ongoing reports and proactively communicate compelling findings and meaningful recommendations to senior management, Programming, Scheduling, Marketing, Digital, Distribution and Finance departments
• Develop presentations and summaries for senior management
• Analyze partner performance including subscription, conversion, usage and engagement trends, churn and lifetime value
• Partner with marketing, and distribution to highlight opportunities to drive partner growth
• Manage one direct report
SKILL REQUIREMENTS, EXPERIENCE AND EDUCATION:
• Minimum 7 years research experience with a media or entertainment company or full-service supplier
• Experience in ratings estimates and forecasting in television research
• Experience in content performance tracking as it related to digital, T2C and TVE
• Understand the best practices and technical requirements for digital, linear and cross platform measurement
• Familiar with relevant software applications that extract data from primary sources (Nielsen Suite, comScore, etc.) and/or understanding of ratings and viewing statistics
• Competent with Tableau, Microsoft Excel (VBA, Macros, Pivot Tables, etc.)
• Deep understanding of the media and entertainment industries, including multichannel video, premium TV, video on demand, digital video subscription and streaming services
• Hands-on experience with audience measurement and digital tracking methodologies
• Comprehensive knowledge of media and entertainment and digital industry data sources
• Strong metrics-based quantitative and analytical abilities and excellent verbal and written communication skills, including the ability to synthesize information to highlight key insights and craft "story-telling" presentations
• Proficient with spreadsheet and graphics packages; experience with data visualization tools a plus
Additional Qualifications:
MGM prioritizes the health and well-being of employees and vaccines are the best tool currently available to help control this global pandemic and protect our employees. Therefore, for everyone's safety, as a condition of employment all employees will be required to demonstrate that they have been fully vaccinated against COVID-19 once MGM's offices reopen, presently set to take place on January 18th (subject to the availability of reasonable accommodation when required by law).
ABOUT EPIX®
EPIX®, an MGM company, is a premium television network delivering a broad line-up of quality original series and documentaries, the latest movie releases and classic film franchises -- all available on TV, on-demand, online and across devices. EPIX® has tripled the amount of original programming on the network and has become a destination for original premium content with series including ?Godfather of Harlem, ?starring and executive produced by Forest Whitaker; Pennyworth, the origin story of Batman's butler Alfred and drama? Chapelwaite, ?based on the short story?Jerusalem's Lot? by Stephen King and starring Academy Award winner Adrien Brody; as well as upcoming premieres of western adventure series Billy the Kid; Sci-Fi horror series From produced by Midnight Radio and AGBO; season two of dramedy Bridge and Tunnel ?written and directed by Ed Burns; season two of acclaimed spy thriller Condor, season three of epic fantasy drama series? Britannia; and docuseries Fiasco, based on the podcast of the same name. Other originals include Emmy®-nominated music docuseries ?Laurel Canyon; docuseries Fall River, from Blumhouse Television; season two of? War of the Worlds, from Howard Overman and starring Gabriel Byrne and Daisy Edgar-Jones; sweeping historical drama Domina; docuseries? NFL: The Grind, from NFL Films and hosted by Rich Eisen; ?Belgravia, ?from Julian Fellowes, Gareth Neame and the creative team from? Downton Abbey; docuseries Helter Skelter: An American Myth,? executive produced and directed by Lesley Chilcott; By Whatever Means Necessary: The Times of Godfather of Harlem; and Enslaved?featuring Hollywood icon and human rights activist Samuel L. Jackson. Launched in October 2009, EPIX® is available nationwide through cable, telco, satellite and emerging digital distribution platforms as well as through its EPIX NOW app, providing more movies than any other network with thousands of titles available for streaming.
For more information about EPIX, go to?www.EPIX.com. Follow EPIX on Twitter @EpixHd (http://www.twitter.com/EpixHD) and on Facebook (http://www.facebook.com/EPIX), YouTube (http://youtube.com/EPIX), Instagram (http://instagram.com/EPIX) and Snapchat @EPIXTV.