Social Media Coordinator
Los Angeles Dodgers
Los Angeles, CAThis was removed by the employer on 10/4/2021 5:23:00 PM PST
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Full Time Job
The LA Dodgers are seeking a Social Media Coordinator to assist the social media team in game day coverage, analytics & performance reports, and community management. The Coordinator will serve a critical role in helping to post highlights and game coverage across the Dodgers social media channels and will also be responsible for generating performance reports and key analytical insights. This role will work closely with internal Marketing, Creative, Sponsorship, and Sales teams to help launch digital media programs and ensure a consistent brand voice across channels.
Job Functions:
• Assist the social media team with asset sourcing, copywriting, content upload, and community management across Dodgers social media channels
• Facilitate preparation of weekly social media performance reporting and analytics recaps for internal use
• Track performance metrics across channels for use in weekly performance reports
• Assist VP of Digital Marketing with project management and post scheduling for paid social ad initiatives and partner posts, and deadline facilitation with creative teams for custom social content
• Monitor and track discussion topics related to the Dodgers, Major League Baseball and all professional sports across all social media platforms
• Foster productive working relationships with key internal stakeholders including Marketing, Advertising, Creative Services & Publicity as well as strong working relationships with external team members at MLB
• Work across departments to protect the brand and ensure proper messaging is being executed online that will help reach the organization's objectives
• Stay current on the latest trends and accepted practices in social media and marketing
• Consistently ideate on new ways to generate audience awareness, engagement and intent; create direct touchpoints with consumers; and increase department efficiency and effectiveness
• Complete additional special projects as warranted, including self-directed efforts
• Perform other related duties as assigned
Basic Requirements/Qualifications:
• Bachelor's Degree in Marketing, Media or related field
• Minimum two-year's experience in Sports Marketing or Digital Marketing, with a concentration in social media
• Interest in and understanding of the Los Angeles Dodgers organization and Major League Baseball, both from a historical and current perspective.
• Possess excellent verbal and written communications skills, including exceptional writing and grammar, as well as expert knowledge of social media/online culture and jargon
• Bilingual skill set a plus
• Possess excellent organizational, interpersonal and time management skills
• Ability to work a varied schedule, including evenings, weekends, and holidays
Experience Required Must be able to work in a setting where long, non-standard hours are the norm. 1 - 2 years: Minimum one-year experience in marketing, with a concentration digital/social media marketing. 1 - 2 years: 1-2 years professional work experience. Preferred 2 - 3 years: Sports Marketing or Entertainment Marketing background a plus. EducationPreferred Bachelors or better in Marketing or related field SkillsRequired COLLABORATION COMMUNICATION TIME MANAGEMENT ORGANIZATIONAL BRANDING ANALYTICAL CREATIVE SOCIAL MEDIA DIGITAL MEDIA BehaviorsRequired Thought Provoking: Capable of making others think deeply on a subject Enthusiastic: Shows intense and eager enjoyment and interest Team Player: Works well as a member of a group Innovative: Consistently introduces new ideas and demonstrates original thinking Detail Oriented: Capable of carrying out a given task with all details necessary to get the task done well MotivationsRequired Self-Starter: Inspired to perform without outside help Growth Opportunities: Inspired to perform well by the chance to take on more responsibility Ability to Make an Impact: Inspired to perform well by the ability to contribute to the success of a project or the organization