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Director, Marketing Solutions
iHeartMedia
New York, NY
Uh oh, this posting was removed on 7/23/2018 9:06:00 AM PST
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Join the iHeartMedia Team!
Working at iHeartMedia is exciting! We are the leading media and entertainment company with the largest reach of any digital, radio, outdoor or television entity in the U.S. We are always on the lookout for innovative and collaborative people to join the team.
About the Team
The Marketing Solutions team partners with sales to provide clients with creative and strategic solutions by leveraging all iHeartMedia assets
About the Position
This position will lead and/or collaborate in the ideation and development of strategic integrated marketing programs for advertising clients supporting iHeartMedia's national & regional sales teams. Reporting to the VP, Marketing Solutions, and the Director will utilize iHeartMedia's multi-media assets to create compelling programs that are innovative and help win business.
Key Responsibilities
Provide strategic marketing support to both local & national sales teams and clients to help formulate innovative RFP based & pro-active marketing and promotional campaigns
Own the process from ideation to development of pitch material:
Lead brainstorm and ideation
Collaborate with research to obtain data and insights that support marketing programs and relevantly position iHeartMedia recommended assets
Work with various internal groups to obtain input and approval on client recommended concepts - programming, editorial, events and activations, media planning teams
Develop and write integrated marketing proposals (radio, events, digital, outdoor) for clients in partnership with relevant divisions of iHeartMedia
Present marketing concepts to clients in conjunction with sales team
Foster and manage relationships across internal divisions and with external clients in conjunction with sales partners
Effectively transition and kick-off sold programs and promotions to the Activation team by providing strategic & creative guidance, and clearly communicating program objectives and priorities
Assist in the creation of case studies, awards submissions go-to-market collateral as necessary
Works Closely With
Activations
National Sales
National Programming Group
Account Management
Finance
Sales Operations
Qualifications
Minimum of 7 years of relevant work experience in Advertising, Media, Marketing or a related field
Preferred experience includes sales marketing, account strategy or media agency experience; radio experience is a plus
Exceptional knowledge of marketing strategies, concepts and practices
Proven track record of developing and managing successful, large-scale marketing strategies, programs or campaigns
Strong understanding of both the digital and social media landscape
Strong understanding of research metrics and ability to apply them to strengthen client proposals
Outstanding project management and performance measurement skills
Demonstrates leadership, strategic & creative thinking
Strong writing, interpersonal, presentation and communication skills
Excellent organization, planning, multi-tasking and time management skills
Ability to work independently and with a team in a fast-paced work environment
Entrepreneurial, self-starter with hands-on approach
Strong Microsoft Office skills
Location
New York, NY: 125 West 55th Street, 10019
Position Type
Regular
The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.
Don't worry we have a lot of jobs on the site like this one;
Browse all jobs
Browse the Marketing Category
Browse the Radio Category
Search for Director, Marketing Solutions jobs in New York-NY
Join the iHeartMedia Team!
Working at iHeartMedia is exciting! We are the leading media and entertainment company with the largest reach of any digital, radio, outdoor or television entity in the U.S. We are always on the lookout for innovative and collaborative people to join the team.
About the Team
The Marketing Solutions team partners with sales to provide clients with creative and strategic solutions by leveraging all iHeartMedia assets
About the Position
This position will lead and/or collaborate in the ideation and development of strategic integrated marketing programs for advertising clients supporting iHeartMedia's national & regional sales teams. Reporting to the VP, Marketing Solutions, and the Director will utilize iHeartMedia's multi-media assets to create compelling programs that are innovative and help win business.
Key Responsibilities
Provide strategic marketing support to both local & national sales teams and clients to help formulate innovative RFP based & pro-active marketing and promotional campaigns
Own the process from ideation to development of pitch material:
Lead brainstorm and ideation
Collaborate with research to obtain data and insights that support marketing programs and relevantly position iHeartMedia recommended assets
Work with various internal groups to obtain input and approval on client recommended concepts - programming, editorial, events and activations, media planning teams
Develop and write integrated marketing proposals (radio, events, digital, outdoor) for clients in partnership with relevant divisions of iHeartMedia
Present marketing concepts to clients in conjunction with sales team
Foster and manage relationships across internal divisions and with external clients in conjunction with sales partners
Effectively transition and kick-off sold programs and promotions to the Activation team by providing strategic & creative guidance, and clearly communicating program objectives and priorities
Assist in the creation of case studies, awards submissions go-to-market collateral as necessary
Works Closely With
Activations
National Sales
National Programming Group
Account Management
Finance
Sales Operations
Qualifications
Minimum of 7 years of relevant work experience in Advertising, Media, Marketing or a related field
Preferred experience includes sales marketing, account strategy or media agency experience; radio experience is a plus
Exceptional knowledge of marketing strategies, concepts and practices
Proven track record of developing and managing successful, large-scale marketing strategies, programs or campaigns
Strong understanding of both the digital and social media landscape
Strong understanding of research metrics and ability to apply them to strengthen client proposals
Outstanding project management and performance measurement skills
Demonstrates leadership, strategic & creative thinking
Strong writing, interpersonal, presentation and communication skills
Excellent organization, planning, multi-tasking and time management skills
Ability to work independently and with a team in a fast-paced work environment
Entrepreneurial, self-starter with hands-on approach
Strong Microsoft Office skills
Location
New York, NY: 125 West 55th Street, 10019
Position Type
Regular
The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.
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