Assistant Creative Services Director
Hearst Television
Cincinnati, OHThis was removed by the employer on 7/28/2022 1:14:00 PM PST
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Full Time Job
This is your opportunity to join Hearst Television's winning team at WLWT that can help you achieve your goals, all while producing industry leading promotion and marketing. Our last two Assistant CSD's both left to take CSD positions, and they are both currently working in top 10 markets. We set the bar high and push each other to be our best every day in a collaborative environment.
The qualified candidate is both creative and strategic-able to execute messaging that breaks apart from the pack while moving the station's brand forward. The Assistant Creative Services Director will be responsible for on-air, off-air, and digital promotion. Candidate will work closely with CSD in developing brand and marketing strategies for the station and multiple digital channels and internet properties including web and mobile apps. This is an opportunity to work for Hearst Television Inc., one of the nation's leading multi-platform media companies in a competitive market where every impression on every platform matters. If you aspire to grow as a marketing executive by gaining experience in a fast-paced and competitive environment, apply today.
As part of its continued efforts to maintain a safe workplace for employees, Hearst Television requires that all employees who receive a written offer of employment be fully vaccinated (as defined by the CDC) against the coronavirus by the first day of employment as a condition of employment, to the extent permitted by applicable law. HTV will consider requests for reasonable accommodations due to medical and/or religious reasons on an individual basis in accordance with applicable legal requirements.
Job Responsibilities:
• Work closely with Creative Service Director implementing strategic based promotions.
• Responsible for the execution of station promotion for on-air and digital.
• Supervise creative team in brand, image and daily topical promotion.
• Produce on and off-air promotions
• Special projects coordination & fulfillment.
• Produce effective news & programming promotion.
• Produce & post targeted social media marketing.
• Manage inventory for daily on-air logs as directed and as needed.
• Attend outside community functions or meetings.
• Identify and implement strategies for increasing station brand awareness and resonance.
• Execute on-point television and digital promotion.
Experience Requirements:
• A minimum of 5 years in station marketing/promotion/brand management.
• Executing brand message across all media platforms.
• Military training and experience will be considered
Qualifications Requirements:
• Must have a winning attitude and a commitment to excellence and quality promotion
• Must have proven skills of collaborating with News staff and station personnel.
• Must be highly creative, a compelling writer and be able to use research to meet station goals of growing an audience.
• Non-linear editing required; efficient in Adobe Creative Suite or similar application
• Creative writing and conceptualization; able to craft compelling messages based on station research.
• Excellent verbal communication & strong writing skills
• Detailed oriented & organized
• Excellent communication & interpersonal skills
• Graphic Skills preferred
• Valid driver's license (hire is contingent on good driving record)
• In person work required
Additional Requirements
As part of its continued efforts to maintain a safe workplace for employees, Hearst Television requires that all newly hired employees be fully vaccinated (as defined by the CDC) against the coronavirus by the first day of employment as a condition of employment, to the extent permitted by applicable law. HTV will consider requests for reasonable accommodations due to medical and/or religious reasons on an individual basis in accordance with applicable legal requirements.
ABOUT WLWT & HTV
For over 74 years, WLWT has been Leading the Way as the first TV station in Cincinnati, and the first NBC affiliate in the country. WLWT serves the community by delivering local news, weather, sports, and entertainment programming on WLWT 5-1, WLWT 5-2 Me-TV, and online at WLWT.com and through the WLWT App. WLWT is owned and operated by Hearst Television
At Hearst Television we tell stories every day. Stories about people of all cultures, backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization as diverse and varied as the audience we reach, ensuring that the content we create is more compassionate, and more representative of the communities we serve.