
Account Executive
Hearst Television
Sacramento, CAThis is a Full Time Job
KCRA 3 is seeking an Account Executive who is responsible for selling multiplatform advertising solutions, with an emphasis on New Business Development, to local businesses and agencies. Our ideal candidate is goal-oriented, has strong interpersonal and presentation skills, and is a strong team player. In person attendance is required. You will report to the Local Sales Manager.
Responsibilities
• Achieve established revenue expectations across multiple platforms
• Proactively drive new business by prospecting and researching new accounts
• Identify and cultivate local relationships to influence advertising purchasing decisions
• Develop strategies for sales presentations for new and existing clients, using the powerhouse combination of television and digital platforms
• Prepare and implement individual account strategies to grow current revenue from existing clients
• Utilize research to support marketing solutions and customer goals
• Keep current with industry trends and client business news
• Keep sales management apprised of progress towards established revenue goals
Qualifications
• Sales and/or marketing experience in media (television and/or digital) is preferred
• Proven track record with new business development
• Accountability within a goal-structured organization
• Possess strong analytical, communication and presentation skills.
• Proficiency with Microsoft Office products. Proficiency with Wide Orbit, Kantar and One Domain/WO Media Office a plus.
• Military training and experience will be considered in lieu of Media sales experience
• College degree in marketing, business or broadcast related field is preferred but not required.
Salary/Benefits
$70,000.00
- 100,000.00
per year
$70,000 - $100,000 /year USD
Paid based on commissions, which range depending on performance and other criteria.
Benefits
• Medical, dental, and vision insurance
• 401(k) matching
• Emotional wellness support
• Paid time off (PTO)
• Paid parental leave
• LGBTQ health services
Additional Information
KCRA 3, the Hearst Television NBC-affiliate in Sacramento, CA, is responsible for selling multiplatform advertising solutions. At Hearst Television, we tell stories every day about people of all cultures, backgrounds, perspectives, and identities.