Assistant Publicity Manager
Fox
Taipei, TPThis was removed by the employer on 11/25/2018 7:04:00 AM PST
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Full Time Job
KEY RESPONSIBILITIES:
• PR strategy localization and execution (pitching, press release write ups) and report submission.
• Work with the various local media to maximise Fox titles via print, TV, digital media and radio.
• Publicity Event coordination and junkets held in Taiwan
• Media Tie-in promotion: Aim at targeted media to initiate tie-ins to further enhance and reinforce media publicity mileage apart from the normal publicity generated.
• Selected corporate tie-ins: Mainly on Publishing and OST.
RESPONSIBILITIES/ DUTIES
• Work with media to ensure maximum coverage is generated for Fox and locally acquired titles via print, TV, digital and radio.
• Publicity-related Event coordination.
• Media Tie-in: Aim at targeted media to initiate tie-ins to enhance interest apart from what is normally covered
• Selected corporate tie-ins: Mainly on Publishing and OST.
• Update Sales and Marketing Deck –publicity portion
[Publicity]
• Publicity materials(print AV)localization& QC on synopsis initiation
• Regular press release and production notes/stills distribution to media and EPK/TV Special/Interstitial to TV. Try to secure magazine covers for special shots.
• Strategic media screening arrangement and media/influencers/digital bloggers invite execution and review exposure. Ensure reviews(preferably positive)are generated
• Screening ticket allocation/delivery and media list updating/maintenance.
• Digital exposure/buzz initiation and WOM generation.
• Trailer debut on website and TV/new media together with Print press release. Update trailer debut response and email to regional office.
• Local dubbing animations : talent suggestion/EPK and PC execution
• Film clips (featurette, TV special, EPK) placement
• Help update of local official website/facebook/ youtube with publicity materials?
• Relationship maintenance with journalists and celebrities
• Publicity Crisis Management
[Publicity Event]
• Initiation and coordination of event rundown
• Publicity stunts/event initiation and implementation
• Regional /oversea junket organizing and execution , and talent greeting requests implementation
• Phoner Arrangement
• Talent tour coordination
• Local premiere event coordination
• International press junket coordination and ensuring the interview pieces appear on the local media as negotiated and agreed upon
[Media Tie-in]
• Media promotion with various media (both traditional and new media)
• Provide and coordinate requirement of both parties' resources committed
[Selected Corporate Tie-in]
• Tie-in with record company for soundtrack promotion
EDUCATION (OR EQUIVALENT) AND WORK EXPERIENCE
• 5 years experience in handing publicity campaigns
• Experiences in dealing and negotiating with all sorts of media
• Bachelor's degree or above
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.