Manager, Integrated Marketing
Disney ABC Television Group
New York, NYThis was removed by the employer on 8/15/2018 5:54:00 PM PST
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Full Time Job
Job Summary:
The Manager of Integrated Marketing is responsible for helping developing multi-platform, co-branded sales promotions across Freeform, Disney, DDN and ABC. This position is based in New York and reports directly to the Executive Director of Integrated Marketing.
Responsibilities:
• The manager will be the primary resource for the sales teams and the first point of contact to the IM team.
• The main responsibility of the manager is to help develop custom, multi-platform solutions for our advertising partners.
• The manager will work closely with the IM content teams [Entertainment (FF, ABC Prime, Day, Syndication, Specials, Latenight, News & Disney) to create strategic responses to client RFP's and leverage the entire portfolio of brands to help maximize revenue for Disney/ABC sales.
• The manager will bring proactive opportunities and priorities out to the marketplace.
• Closely work with the team members under the research, client solutions, partnership and business solutions teams
• Day to Day responsibilities to name a few:
• RFP management – from start to finish; hitting on all deliverables
• Assembles core IM team for each project
• Craft the bigger sales story/ uniform storytelling across multiple ideas/divisions
• This position works closely with other marketing managers as well as assists in the management of the marketing coordinator.
Basic Qualifications:
The Manager must have strong relationship skills in order to manage the various needs and requests from sales & clients as well as internal departments. This position requires strong communication and presentation skills both verbally and visually. The Manager must be detail oriented and have strong organizational skills. Additionally, the manager works closely with other marketing managers as well as assists in the management of the coordinator. The Manager needs to be proficient in Microsoft (Word, PowerPoint, Excel) and Keynote.
Minimum of 3 years of experience required at a media company, marketing/promotional agency or previous ad sales marketing experience
Required Education
College Degree
About Disney ABC Television Group:
Disney/ABC Television Group (DATG) redefines the future of media and entertainment. Delivering compelling creative, great storytelling, ground-breaking technology, high-impact marketing and innovative distribution, DATG offers multiple opportunities to build a career that supports entertaining and informing the world. A key unit of The Walt Disney Company, one of the world's most admired vertically integrated media enterprises, DATG includes global live action and animation entertainment, news, owned television stations, and radio. If you've got a passion to join our team of talented professionals we want to hear your story.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with American Broadcasting Companies, Inc., which is part of a business segment we call Disney ABC Television Group.
American Broadcasting Companies, Inc. is an equal opportunity employer. Applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Disney fosters a business culture where ideas and decisions from all people help us grow, innovate, create the best stories and be relevant in a rapidly changing world.
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