Head Of Brand Creative
Discovery Communications
Waco, TXThis was removed by the employer on 3/2/2020 9:32:00 AM PST
Not to worry we have many other jobs on the site;
Browse all jobs
Browse the Marketing Category
Browse the MBAs Category
Browse the TV Network Category
Search for Head Of Brand Creative jobs in Waco-TX
Search all Head Of Brand Creative postings
Full Time Job
Responsible for building and leading the brand creative team for the Magnolia joint venture with Chip and Joanna Gaines that will bring the Magnolia brand to TV and new digital media platforms. Team is responsible for developing and executing marketing creative across all platforms. This position will be located in Waco, TX.
Responsibilities
1. Build, inspire and lead a team of producers, writers, designers, and production/operations specialist in the develop of innovative creative that positions our brand, talent, and shows to meet marketing objectives across platforms.
2. Build relationships and collaborate with the Magnolia team to ensure a consistent brand experience across the entire Magnolia ecosystem.
3. Build relationships and collaborate with the Discovery team to find best practices and efficiencies across the enterprise.
4. Collaborate across programming, media strategy, digital, PR, and sales to understand the needs of each department when executing marketing creative.
5. Partner with centralized team of editors, sound engineers, photo producers, and color correct specialists to deliver final assets.
6. Work closely with research to understand consumer trends, impact of creative on marketing goals, and brand health metrics.
7. Understand viewer behavior and industry trends to adapt team, resources and creative strategies to be successful on all media platforms – linear, social media, GO apps, streaming services, DTC, etc.
8. Work with internal and external resources to deliver projects on time and on budget.
Requirements
* Typically requires BS/BA or MS/MA/MBA or other graduate degree in related discipline and 10 years of experience, including a supervisory or lead role
* Knowledge of media production, design techniques, tools and principals involved in the production of marketing assets
* People management skills
* Conflict resolution skills
* Attention to detail, accuracy, and strong organizational skills
* Ability to act independently and responsibly
* Capacity to juggle multiple tasks in a fast-paced environment
* Excellent written and verbal communication skills
* Must be able to work collaboratively with team members
* Ability to work independently as well as in cross-functional groups
* Must have the legal right to work in the United States
Waco, Texas, TX