Digital Media Planner
Confidential Via Staffing Firm
Orlando, FLThis was removed by the employer on 7/2/2018 9:42:00 AM PST
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Full Time Job
Our client, a global tourist destination, is looking for a dynamic Digital Media Planner to join its team! This vital position is responsible for developing and managing marketing campaigns that successfully leverage Linear TV, Streaming, Cinema, Digital Display, Digital Steaming, OOH, Email, Direct Mail, Search and Social Platforms. You will be tasked with identifying key marketing integration opportunities while working closely with multiple teams to hold upfronts, establish media objectives, locate new and emerging advertising/marketing opportunities, and drive execution of campaigns. You will also be responsible for managing and tracking budgets as well as communicating budgets and financial reports across the company in order to ensure the best investment of advertising dollars.
You should have:
- At least 5 years in media agency and/or client side marketing.
- Proficiency in Microsoft Office Suite and various media platforms.
- Excellent capacity for handling several campaigns simultaneously.
- Knowledge in Customer Engagement Plans and Marketing Mix Models.
- Experience with TV Broadcasting Upfronts a plus!!
This is an on-site freelance role in the Orlando, Fl, area with compensation around $40/hr, DOE. For consideration, please send your résumé