Marketing Coordinator, Sports
CBS
New York, NYThis was removed by the employer on 8/9/2022 1:08:00 PM PST
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Full Time Job
CBS Sports also delivers an extensive lineup of global soccer coverage on Paramount , including every UEFA club competition match, all Serie A matches as well as Concacaf national team competitions, and produces INSIDE THE NFL for Paramount . CBS Sports Digital's multi-platform offerings include CBSSports.com and the CBS Sports apps for mobile and connected TV devices; the 24/7 streaming sports news network CBS Sports HQ; 247Sports; MaxPreps; CBS Sports fantasy games; and SportsLine.
Overview:
The CBS Sports Digital Marketing team is seeking a Coordinator to help support cross-platform marketing initiatives for CBS Sports Digital. This role requires someone with excellent interpersonal skills, attention to detail and the ability to effectively manage multiple projects. The job will work closely with many internal partners from CBS Sports HQ, Paramount , Pluto TV, CBS Sports broadcast, design, research, product, business development to grow and engage audiences.
The Marketing Coordinator must be a natural self-starter who is confident, eager tolearn and to take on different types of tasks daily. The ideal candidate is a team player who thrives in a fast-paced environment.
Responsibilities
Include:
• Assist in the creation and execution of DTC marketing campaigns that increase cross-platform tune-in and brand awareness for CBS Sports events and properties â€'' NFL, UEFA Champions League, Serie A, SEC on CBS, March Madness, the Masters, PGA Championship, PGA Tour, National Women's Soccer League, WNBA and CBS Sports HQ, the 24/7 free streaming news network
• Support the development of creative briefs and manage revisions, delivery to all third parties, trafficking, tracking, reporting and recaps on all campaigns. This involves engaging with the design process from start to finish, including copywriting, layout and delivery of assets.
• Assist in management of the content calendar and project backlog for all CBS Sports properties (SVOD, AVOD, linear) throughout the year.
• Assist in deployment of the weekly “CBS Sports This Week†Newsletter, including sourcing creative, build out and testing.
• Coordinate and communicate with key stakeholders regarding sports schedule updates or changes. Monitor social media and news for relevant news affecting upcoming or current marketing campaigns
• Manage the organization of IOs, invoices, third party assets, style guides, paid and organic campaign reporting and other team files in tools like Confluence, Tableau, Trello and Adobe Omniture
• Assist team members in coordination and communication with partners from outside of the company including OTT distribution partners
Qualifications:
• 1-2 years of experience required, preferably at a media company or in a previous marketing role and experience working with performance marketing tactics
• Ability to work efficiently and with a sense of urgency while handling a high volume of campaigns
• Highly organized, detail-oriented, with a positive attitude and willingness to jump in on all types of projects
• Comfortable working across various internal project management and trafficking tools such as Asana, Trello, Salesforce, and Prism
• Communicates professionally, clearly and effectively across all functions and levels of the organization
• Excellent sports knowledge (professional & collegiate sports as well as international soccer)
• Bachelor's degree in Marketing, Business, Communications or a related field preferred
• Must be comfortable with potential weekend work