Spring Paid Intern - Performance Marketing Originals Support
CBS Interactive
Burbank, CAThis was removed by the employer on 11/6/2019 4:18:00 PM PST
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Full Time Paid Internship
Our Marketing team within the CBS Digital Media group is charged with distribution and monetization of premium CBS content across the spectrum of digital partnerships and business models. These include our direct-to-consumer subscription service CBS All Access, ad-supported streaming across our CBS digital properties and CBS Audience Network partner sites such as YouTube, MSN and Yahoo, transactional digital storefronts such as iTunes and Amazon as well as digital MVPD products and partnerships.
We are a diverse and agile group that works in an exciting and fast-paced environment, working cross-functionally across different departments and partnering with multiple technology/distribution partners to ensure that we deliver CBS content to consumers, however and wherever they want to consume it.
The performance marketing and originals intern will help identify and test new ways to acquire and engage with CBS subscribers across multiple marketing channels. Projects may include:
• Competitive analysis
• Helping increase retention and drive up the lifetime value of our subscribers
• Work with Marketing Managers on strategy, creative, and implementation of email, onsite messaging and paid social campaigns
• Analyze data in order to understand the success of different marketing strategies on subscriber responses
• Creative trafficking
• Creative project management
Logistics:
• Time commitment: part-time, 20 hours per week during our regular office hours (Monday - Friday, 8:30 am - 5:30 pm) but times may vary per team
• This is a paid internship and can also be for university credit if it meets your university's guidelines
Qualifications:
You are:
• An excel wizard - must be able to format, manipulate, review and analyze numerical data
• Extremely detailed, project and results oriented
• Team Player
• Self-Motivated
You have:
• Strong planning and analytical skills
• Ability to handle multiple projects simultaneously in a fast-paced environment
• Excellent oral and written communications skills with strong attention to detail
• Strong interest in entertainment content
Additional requirements:
• Intern must be a student currently enrolled in an accredited college or university
• Must be at least 18 years old
EEO Statement:
:
Equal Opportunity Employer Minorities/Women/Veterans/Disabled