Account Director, Brand Consulting
CAA
New York, NYThis is a Full Time Job
The Role
The CAA Brand Consulting Account Director will play a leadership role in one of our largest Brand Consulting clients, a financial services company. The AD will help develop and lead the strategic vision, management, negotiation and activation of marquee entertainment properties in the brands portfolio. The candidate will lead interfacing day to day with the client, manage junior team members and will work cross functionally with internal/external vendors, clients and agencies.
Responsibilities:
• Develop and deliver overarching strategic vision based on brand objectives for existing entertainment, venue and talent partnerships
• Understand client's business and consistently apply strategy that address their objectives
• Senior oversight of existing marquee entertainment partnerships including day to day communication directly with properties
• Develop and deliver compelling written and verbal communications
• Lead overall planning of campaigns, events and activations, working with internal account team, client team and external agencies
• Negotiate and manage talent partnerships on behalf of the client
• Build integrated marketing and sponsorship activation plans, showcasing how digital, social, PR, retail and other channels come to life
• Act as quarterback to lead integrated agency team as requested by clients, working collaboratively with other agencies including brand, media, PR to develop comprehensive activation plans
• Work with CAA Data & Analytics to oversee the management of brand portfolio measurement evaluation including drafting annual scorecard, working with vendors on data inputs and analyzing performance
• Work with other team functions (e.g. Creative, Experiential, Social Impact, Insights / trends, etc.) to ensure goals and objectives are met
• Lead, manage and inspire a team of direct and indirect team members
• Create presentations for key meetings internally and externally
• Track activation budgets with accountability for reporting
• Identify and sell-in new projects and revenue opportunities
• Help grow CAA Brand Consulting network and visibility by attending conferences, CAA events, and functions
Qualifications
• 8 -10+ years of relevant experience
• Ability to travel and be on site at events, outside normal business hours on an as needed basis
• Strong people management and mentorship experience
• Proven stakeholder management and strong influence skills
• Strong fiscal approach with excellent budget management and forecasting skills
• Proven ability to drive strategic vision and business growth
• Strong negotiation skills
• Exceptional verbal and written communication skills
• Strong PowerPoint & Excel
• Exceptional attention to detail
• Ability to balance and progress multiple projects and project components at one time, on tight timelines
• BA or BS preferred
Location
This is a hybrid role in our New York office.
Salary/Benefits
$115,000.00
- 165,000.00
per year
$115,000 - $165,000 /year USD
Salary may vary based on relevant experience, time in role, business sector, and geographic location.
Benefits
• Medical, dental, and vision insurance
• 401(k)
• Paid time off (PTO)
• Discretionary bonus
Additional Information
Creative Artists Agency, LLC (the "Company") is a leading entertainment and sports agency that represents a diverse range of clients, including actors, musicians, athletes, and other creative professionals. The Company provides a wide array of services, including talent representation, marketing, and consulting, and is known for its influential role in the entertainment industry.