Festival Marketing Manager

This is a Full Time Job

C3 Presents - Associate Festival Marketing Manager

The Associate Festival Marketing Manager collaborates with internal teams to promote festivals and events and drive ticket sales. This role contributes to the development and execution of marketing strategies, analyzes data, manages projects, tracks budgets, and develops the content calendar.

Key responsibilities include managing the budget to ensure accuracy and timeliness of all expenses and invoices; overseeing contests and prize fulfillment, providing digital support for major key milestones and announcements (with a focus on e-mail, website, SMS, and social media), collaborating with the in-house creative team on content production, and supporting on site at festivals including press lounge production and social media management.

Responsibilities
• Manage festival budgets in tools such as Airtable and internal budget management software. Submit and track invoices, to ensure budgets and expenses are current.
• Collaborate with the Creative team to develop copy and visual assets that align with the marketing goals and reflect the individual character of each festival.
• Manage marketing channels (e.g. social medial, website, email, SMS) and support website management and app.
• Source and manage relationships with influencers, coordinate with internal and external partners, and project manage campaign timelines and deliverables.
• Facilitate the approval process with the Marketing Manager and festival execs, as needed
• Manage contest winner communication and prize fulfillment.
• Analyze campaign data and prepare reports for leadership
• Manage Media Partner wristband fulfillment and shipment for each festival
• Collaborate with the Marketing and PR teams to ensure smooth on-site operations, including press lounge set up, social media marketing, giveaway prize fulfillment, and media partner support
• Perform graphic design tasks via Photoshop or InDesign a plus (for website and email marketing)
• Support on-site at festivals in terms of press lounge production and social media management.
• Perform other projects and duties as assigned.

Qualifications
• Bachelor's degree in Business, Marketing, Communication, or a related field preferred
• 2+ years of experience working in digital, marketing, social media, event production, festivals, technology and/or design
• Solid understanding of core marketing concepts, digital media tactics, and marketing analytics
• Creative experience in producing and editing marketing content and materials
• Strong communication skills with the ability to work effectively across diverse internal and external teams
• Proficiency with marketing tools and platforms including Adobe Creative Suite, Sprout Social (preferred), Webflow, Mailchimp, Meta Ads Manager, and major social media channels (Facebook, Instagram, X, YouTube, Spotify, Snapchat, TikTok)
• Basic knowledge of video editing for social media content a plus
• Proven ability to manage multiple projects and meet deadlines in a fast-paced environment
• Strong proficiency in Microsoft Excel and Outlook, and familiarity with budgeting platforms
• Excellent organizational skills, attention to detail, initiative and quick learning ability
• Demonstrated integrity, professionalism, and sound judgment in all business interactions
• Basic knowledge of event production and logistics
• Enthusiastic, proactive, and committed to excellence with a positive and collaborative approach.
• Ability to travel and work extended or irregular hours, including weekends and evenings, as required by event schedules.

C3 Core Competencies
• Demonstrate integrity in the way you operate in day-to-day business and the way you deal with people
• Communicate effectively with various audiences by organizing and delivering information appropriately and listening actively to others
• Proactively seek solutions to problems. Be enthusiastic and energetic in your approach to your job. Commit to putting in extra effort with a positive attitude.
• Be flexible in handling change, able to juggle multiple demands, and adaptable to new situations with fresh ideas or innovative approaches
• Stay composed, confident, optimistic, and in problem-solving mode when the going gets tough
• Possess the skills needed to perform your job well, paying close attention to detail, accuracy, and completeness