Manager, Creative Advertising
ABC
Burbank, CAThis was removed by the employer on 7/28/2021 5:51:00 AM PST
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Full Time Job
Job Summary:
It's the magic of immersing yourself in a motion picture masterpiece, or a new track from your favorite band, or the spectacle of a live Broadway show. It's hard to define and even harder to create, but that's what we do at The Walt Disney Studios. Ours is a culture of innovation, collaboration and creativity. We raise the bar, then step over it, blazing trails through the production and distribution of world-class entertainment around the globe. If you want to help tell compelling, enduring stories through movies, music or stage plays, then we want to hear from you.
Walt Disney Studios Motion Pictures Marketing is the global marketing arm of The Walt Disney Studios. Our business is responsible for the creative advertising, research, media, publicity and promotion of every movie released theatrically by the Walt Disney Studios – Disney Live Action, Marvel, Lucasfilm, Disney Animation, Pixar, Disneynature, and 20thCentury Fox. And we're now excited to add to our portfolio, support of our new streaming service, Disney .
Creative Advertising is responsible for the development, creation and execution of all creative audiovisual marketing materials for theatrically released live-action and animated films. We determine how to strategically position and market each film within the U.S. as well as assist the International team in creating materials for territories abroad. We also serve as a creative and strategic conduit through which many departments/divisions within the company come for assistance in creating materials, creative direction or approval. These special relationships are crucial to ensure that one unified campaign is communicated to the public. We work closely with every department within WDSMP and WDSMPI – including creative content, publicity, media, synergy, national promotions, online marketing, and distribution; Disney divisions include Walt Disney Studios Home Entertainment, theme parks & resorts, Walt Disney Records; Disney Store, publishing, Disney Interactive Studios, Disney Channel, consumer products, etc. We also maintain collaborative relationships with our partners in Walt Disney Animation Studios, Pixar Animation Studios, Marvel, Lucas Film, Disneynature, Disney , and 20thCentury Fox.
This Manager, Creative Advertising role will report directly to the VP and will work across titles with an emphasis on Pixar, Disney Animation, and Disney .
Responsibilities:
• Assist SVP and VP with the strategic planning, development and creative execution of worldwide audiovisual advertising campaigns.
• Collaborate with & manage A/V agencies on creation of materials (trailers, tv ads, radio, out-of-home A/V, digital creative, clips, internal presentation reels, etc.) for theatrical and Disney titles.
• Oversee the A/V finishing process (creative, music, legal, and clearances), providing final asset approvals and monitoring final delivery.
• Assist in campaign presentations to filmmakers, showrunners, studio executives, internal teams, external partners, etc., including meeting prep and running A/V during meetings.
• Effectively track and organize a high volume of incoming and outgoing materials (both rough and finished A/V, strategy decks, scripts, promotional partnership material, assets etc.) in a timely and secure manner.
• Primary contact for all incoming requests from Marketing and other LOB/segments both within the company and externally using best practices to communicate clearly and effectively, exercising good judgement and discretion, and problem solving when required.
• Manage asset requests and deadlines using urgency with an ability to prioritize and multi-task.
• Point person for vendor communication/asset management, including but not limited to managing all aspects of vendor onboarding, asset sharing (footage, music, graphics, etc.), accounts payable set-up, and asset delivery methods.
• When required, oversee transfer of sensitive and confidential materials (including materials for filmmaker approval & legal clearances) enforcing security protocols.
• Communicate methods to improve workflow.
• Other projects, as assigned.
• Handle all invoice approvals and allocations and keep track of budget spend
• Other projects as assigned.
Basic Qualifications:
• 5 years of marketing/advertising experience preferred.
• 5 years of experience in the creation of audiovisual materials – preferably within the entertainment industry.
• Audiovisual production and finishing experience/knowledge required.
• Experience interfacing with high level executives and filmmakers.
• Advanced experience in project management, understanding of financials and vendor management
Preferred Qualifications:
• Passion for advertising, creativity, design and storytelling.
• Candidate must be extremely creative.
• Organized and have a great eye for detail. Great follow-up a must.
• Thrive in working in an extremely fast-paced environment.
• Comfortable with working extended hours and sometimes weekends.
• Demonstrate the ability to be proactive and resourceful.
• Able to juggle many different projects in various degrees of completion at the same time.
• Leadership abilities and able to work independently and as a team.
• Have a strong understanding of copywriting.
• Effectively problem solves and communicates using resources available while exercising good judgement and discretion.
• Excellent written and verbal communications and interpersonal skills.
• Represents the team in a cordial & professional manner when working with other offices, executives, and filmmakers, as well as business unit contacts and external partners.
About The Walt Disney Studios:
For over 90 years, The Walt Disney Studios has been the foundation on which The Walt Disney Company was built. Today the Studio brings quality movies, music and stage plays to consumers throughout the world. Feature films are released under the following banners: Disney, including Walt Disney Animation Studios and Pixar Animation Studios, Disneynature, Marvel Studios and Lucasfilm. The Disney Music Group encompasses the Walt Disney Records and Hollywood Records labels, as well as Disney Music Publishing. The Disney Theatrical Group produces and licenses live events, including Disney on Broadway, Disney On Ice and Disney Live!. Ours is a culture of innovation, inspiration and collaboration that brings together visionary artists, gifted technologists and savvy business minds to conjure up magical entertainment experiences for a global audience.
About The Walt Disney Company:
The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney's stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.
This position is with ABC, Inc., which is part of a business segment we c
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