Director Publicity, History
A+E Networks
New York, NYThis was removed by the employer on 3/21/2019 5:38:00 PM PST
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Full Time Job
THE ROLE: DIRECTOR, PUBLICITY - HISTORY
The Director, Publicity for HISTORY is responsible for the development and implementation of public relations campaigns resulting in positive media placement (print, online, electronic) both on and off the entertainment pages for the brand and its programming. This position is responsible for all aspects of a project launch and on-going publicity support including but not limited to, writing press materials, managing talent relations and securing press coverage for HISTORY's nonfiction series, documentaries, specials, live events and scripted content. Position works closely with internal and external producers and talent to maximize exposure for network priorities, as well as collaborate with executives from other business units including programming, marketing, social and international.
MORE ABOUT WHAT YOU'LL DO:
• Strategically pitch media outlets on programming specific priorities, in addition to brand and corporate needs.
• Create awareness of HISTORY programming in the consumer press to reach viewers, drive audience tune-in and ultimately increase ratings.
• Brings to the role strong relationships with a wide range of media.
• Serve as the liaison between talent, their representation and various departments at HISTORY on assigned projects.
• Write PR plans, press releases, bios, media alerts and talking points, while also pulling creative assets for the best press material product.
• Identify promotional opportunities across broadcast, print and online press, including niche outlets, to determine the best plan of action to pitch and target for each project.
• Working experience with crisis communications and develop talking points and statements that support the network's position.
• Take the lead in planning and executing programming events which include TCA, Comic Con, screenings, red carpets and awards panels.
YOUR STORY: [ BEHAVIORS] (what you need to have)
• Bachelor's degree in communications, journalism, marketing or related field.
• Minimum 8 years' experience in public relations, corporate communications, or related field
• Television and/or entertainment publicity experience preferred
• Ability to work under tight deadlines across multiple projects
• Demonstrated experience in problem solving and managing high level critical situations
• Strong time management and organizational skills
• Impeccable writing and presentation skills
• Demonstrated ability to work well on a team
• Strong verbal and written communication skills a must
• Able to adapt quickly to new and challenging situations
• Ability to pick up projects with little notice and assist team members as needed
• General understanding of social media integrations
THAT SOMETHING EXTRA:
If you've read this far, you're likely a great fit for us…and maybe you're fluent in sign language, have studied the circus arts or are currently writing a screenplay. If you have a special skill or backstory that might directly or indirectly help you succeed in this role, we'd love to hear about it in your cover letter.