Executive Producer, Content Marketing
Scripps Networks Interactive
New York, NYThis was removed by the employer on 1/8/2018 12:23:00 PM PST
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Full Time Job
Job Description:
Scripps Networks Interactive, the leader in lifestyle media with top brands such as HGTV, Food Network, and Travel Channel, is on the hunt for our next amazing Executive Producer of Content Marketing and Development to join us in New York, New York as part of our Scripps Lifestyle Studios. Reporting to the Director of Content Marketing and Development, this energetic creative will oversee a team of content producers; an active fast-moving slate of social-first advertiser friendly content; and develop and commission/produce short-form integrated videos and video series for our well-loved digital brands and social media platforms.
What Are the Scripps Lifestyle Studios?
The Scripps Lifestyle Studios is a full-service editorial unit that spearheads the development of compelling lifestyle editorial experiences across multiple platforms including social media, apps, websites, and third party offerings. Check us out www.scrippslifestylestudios.com.
YOUR OPPORTUNITY
• Oversee a growing group of video producers and external contributors to pitch and create editorially driven, audience-attracting advertiser-friendly video concepts and series that highlight Scripps Networks Interactive's unique value as entertaining, inspirational, actionable on-air networks and digital platforms
• Serve as a leader within Scripps Lifestyle Studios, a center of excellence for product integration in storytelling
• Innovate and evolve formats and repeatable approaches to drive revenue across platforms
• Represent the Content Marketing group in cross-brand and multi-platform activation planning and execution
• Shape large- and small-scale ideas into innovative, cross-platform content marketing programs
• Bring custom-created programs for specific client initiatives and associated metrics to life, while maintaining Scripps' high level of editorial and brand integrity
• Work with the Director as the daily point of contact for incoming content marketing requests between SNI's Interactive Ad Sales Marketing team and editorial and programming team responding to RFPs and Sales Requests in a timely manner
• Work with internal groups including Interactive Ad Sales Marketing, Digital Sales, Brand Editorial, Video team members and other key partners for efficient, high-quality results and clear communication
• Oversee a slate of multiple simultaneous productions of short form and mid form video for site and social from inception through maintenance
• Interface with agency contacts and advertising clients with a keen ability to pitch and execute on projects that align with their priorities as well as Scripps Networks Interactive's digital and social strategies and mandates
YOU
• Minimum of 7 years of experience in digital video programming and production, including lifestyle programming, consumer brands, social media and content marketing / ad sales experience. Agency experience is a plus
• Bachelor's degree in journalism, marketing, communications or a related field strongly desired
• You're a creative thinker who is adept at coming up with creative solutions on multiple projects at once in a fast-paced, growing department
• Have the ability to anticipate and accommodate needs, requests and issues coordinating with multiple departments across Interactive Ad Sales Marketing, Digital Sales, Brand Editorial and Digital Video
• Have a deep understanding of social and digital video best practices and audience habits across web, mobile, OTT and emerging social platforms
• Have existing relationships with digital production companies, shooters and agents
• Have excellent writing and storytelling skills and working knowledge of all phases of the digital video production process
• Have strong interpersonal skills with the ability to foster relationships with team members across departments and effectively communicate with external clients
THE BENEFITS
• Full-time position (40 hours/week) with competitive compensation package Bonus
• Eligible for full insurance benefits (medical, vision, dental, prescription)
• Eligible for retirement benefits (401k matching additional funds for age/service)
• Fantastic paid time off package of 19 days in 1st year (includes vacation, sick and personal days)
• 9-10 company paid holidays a year on top of that!
• Industry leading maternity/paternity leave program
• Tuition Reimbursement Program
• Identity theft protection and access to legal services
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