Manager, Experiential Events - Originals Publicity
NetflixLos Angeles, CA
Full Time Job
The? - Opportunity
Fueled by the broad appeal of being able to instantly enjoy unlimited movies and TV shows, Netflix has grown to have over 109 million streaming members in over 190 countries. This is a great opportunity to join a team that is spearheading promotional campaigns for such a fast growing and highly admired company, with a chance to strategize, plan and execute events alongside a team that is working on films and series that feature high production value from the brightest filmmakers and actors in the industry, using the latest technology.
The? - Role
The Manager for Consumer Publicity Events will play a key role in strategizing, executing and managing interactive experiential programs and events for the rapidly growing slate of Netflix titles.
The Manager will work alongside the team that is helping to create, shape, execute and manage campaigns for feature films, meaning that he/she will have to be in sync and show a curiosity about marketing, promotional and publicity efforts and contribute to improve campaigns with new and innovative event ideas. The ideal candidate has a strong knowledge of producing high impact consumer event experiences and is a seasoned sponsorship negotiator. He/she will drive the development of integrated experiential programs, understanding all aspects of creating disruptive and memorable live events. He/she has a strong understanding of working with promoters and other event organizers to ensure that a fully integrated promotional plan supports the event. He/she has had experience collaborating with cross functional teams including Social Media, paid and earned media and publicity. Prior experience in generating measurable results that glean strategic insights. Experience engaging with influencers, talent and high profile partners required. Able to communicate with filmmakers, talent representatives, agencies, executives and production partners on efforts as well as lead internal teams to create spectacular events. They can formulate and manage a budget, and give visibility into their process successfully. Pack your bag because both domestic and international travel is a requirement.
She/he is able to make wise decisions, even when faced with ambiguity and thinks strategically. He/she can articulate what they are - and are not - trying to do. He or she is a good listener and a real doer. They are organized, thorough and not afraid to get their hands dirty - and that will mean jumping in to handle tasks that range from hiring an agency to plan an event, to maintaining and updating guest lists, to booking a venue themselves for an event or to working a check-in table. The responsibility is wide-ranging. They collaborate well with partners that range from the publicists overseeing global strategy to content/programming to marketing to social to product and beyond. Strong candidates can handle a vast amount of work and they are eager to learn. They are curious and also contribute effectively outside of their speciality. A good fit in the role has a candid and direct communication style, they are willing to admit to mistakes quickly and questions values inconsistent with our values.
The successful candidate for the Manager of Consumer Events will have at least 10 years of experience organizing, planning, executing and overseeing events with a strong portion of that time working on entertainment events. This position will be part of a newly developed team in creating amazing experiences for fans, influencers and other consumers. Experience negotiating and managing sponsorships for major entertainment events, festivals and properties and experience working with major event promoters.. He/she should have a great sense of how to build an event experience that brings a unique brand to life and understand creating experiences for fans, and enthusiasts. Experience creating stunts and surprise installations.
Must have a solid understanding of the channels that contribute to creating a truly integrated experience and how they work together to maximize the reach beyond event day. (ie social, paid media, publicity). Must be a team leader and should have directly managed an event team as well as lead other internal stakeholders in managing small to large experiential programs.
Netflix offers an attractive compensation package consisting of base salary, stock options, 401K (with match), comprehensive benefits and relocation.
REPORTING? - RELATIONSHIP
The Manager, Events reports will report to the Director of Events.