Variety’s Sports and Entertainment Summit explores opportunities surrounding the intersecting worlds of sports and multi-platform media. While athletes are extending their individual brands across film/TV/digital, the larger media industry is looking to advance its sports coverage and programming to best engage with massive fan bases. Also critical, the marketing and advertising community are eyeing ways to partner with the sports community to enhance their relationships with consumers. Variety’s Summit will explore strategies and trends in these intersecting worlds of sports and entertainment.
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