Social Media Manager
Whalerock Industries
Santa Monica, CAThis was removed by the employer on 6/5/2015 12:46:00 PM PST
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Full Time Job
Social Media Manager- mom.me
Whalerock Industries is seeking an experienced social media and community manager for its high-profile parenting and lifestyle web brand, mom.me. The ideal candidate will have 5 years of digital experience with a proven record of success in growing a robust and engaged online audience through social media marketing and other traffic-driving initiatives.
The ideal candidate also…
Will…
• Drive growth in brand audience as measured by site visits, community activity and engagement
• Work with the lead editor to help create and implement a social media strategy for the brand
• Oversee the day-to-day execution of the social media plan, posting on Facebook, Twitter, Pinterest, Google and other social networks
• Work with content and product teams to implement traffic-driving initiatives, including link partnerships, syndication, contests, SEM, SEO, on-site registration and newsletter subscriptions
• Moderate comments, forums, UGC components of the site
• Build content when needed to feed the various social channels
• Provide analytics and reporting around social media and community engagement
• Inform content production based on what’s trending in search and social media
• Serve as community liaison, highlighting good PR opportunities (including events), identifying community influencers and potential link partners and developing relationships
Is…
• A strategic thinker who can create an informed plan…then you roll your sleeves up and get the job done
• Up-to-the-minute with knowledge of all social media platforms, and you relish tracking—and beating—every algorithmic shift they throw your way
• Influential with their social network that will enable you to amplify the reach of the brand
• Creative balanced with the ability to work with speed and efficiency
• Able to thrive in a fast-paced work environment, readily adapting to continually changing priorities and aggressive project timeframes.??
Has…
• A minimum of five years experience in social media management
• ABachelor’s degree
• A finely-tuned sense of what engages this audience
• A strong knowledge of social media marketing and a good working knowledge of SEO best practices
• Excellent interpersonal skills and can work collaboratively to get the job done
Success at Whalerock Industries requires that…
• You have a sense of humor.
• You love to win.
• You like getting your hands dirty.
• You solve problems.
• You are entrepreneurial, smart, and passionate.
• You know the acronyms but speak in plain English.
• If you don't know something, you say so. Then go figure it out quickly.
• You naturally go the extra mile.
• You thrive in a fast-paced work environment, readily adapting to continually changing priorities and aggressive project timeframes.
• You give credit to others where credit is due and take responsibility for misses when they rest with you.
• Did we mention you love to win?
Whalerock Industries is a Santa Monica based company with interests across the media and technology landscape. Whalerock’s digital brands include Wonderwall, Moviefone, Mandatory, Mom.me, Tested, PawNation, Purple Clover, and Cinefix, among others. Whalerock Industries has strategic alliances with MGM, Starcom MediaVest, P&G, Aol, AARP, Microsoft, YouTube and other major global institutions to bring world-class premium content and experiences to tens of millions of people every month across all devices and screens.