YouTube Programming Manager
Tastemade
Santa Monica, CAThis was removed by the employer on 10/4/2016 10:14:00 AM PST
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Full Time Job
Tastemade is on the hunt for a YouTube Programming Manager to further our mission on the channel and move people to create great food and travel experiences for themselves and their communities. The ideal candidate will have a professional background in social media, a deep understanding of YouTube & content development strategy, and a proven ability to amplify millennial entertainment & lifestyle brands.
Who you are:
• A creative storyteller who understands how to connect with social audiences on YouTube using great copy, images, video and interactions.
• A great writer who is able to inhabit the voice, tone and character of your channel, interacting with members and the global conversation.
• An investigator who uses data and analysis to determine what tactics are inspiring members.
• An experimenter who is constantly looking for new ways to surprise, delight and inspire viewers.
What you'll do:
• Contribute to Tastemade's network editorial calendar and play an integral role in YouTube content development & content creation strategy to achieve significant audience growth.
• Develop daily, weekly, monthly and seasonal content slate and release strategy.
• Build and amplify a consistent brand / channel voice and assist in developing best practices.
• Implement distribution of the best content and conversations on Tastemade's YouTube channel using material from our studio & partners.
• Develop and maintain a weekly posting schedule.
• Write engaging copy for posts, titles & descriptions and thumbnails for audience and SEO.
• Report actionable insights and KPI's on a weekly basis.
• Monitor and report trends in social media and channel topics.
What you'll bring:
• 4 years experience managing and growing a YouTube channel, preferably for a large-scale, millennial audience of an entertainment or lifestyle brand.
• Proven ability to engage, connect and build an audience across multiple channels.
• Experience developing and producing YouTube video content is a plus.
• Ability to interpret analytics, communicate results and formulate strategy.
• A passion for Tastemade and a positive, upbeat attitude!
Ready to apply? Remember to include links so we can see your work!
Perks:
• Competitive salary
• Stock options
• Flexible vacation days and 11 Paid Holidays
• Medical, Dental, Vision, LTD, Life EAP and 401K benefits
• Apple iMac, MacBook or equivalent hardware
• Colleagues who are fellow food & travel lovers!