Social Media Manager
Penske Media Corporation
Los Angeles, CAThis was removed by the employer on 6/13/2014 1:11:00 PM PST
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Full Time Job
Penske Media Corporation is seeking a sharp, creative and experienced Social Media Manager to join its team.
The Social Media Manager will drive efforts and generate results for the following areas across major social media platforms (Facebook, Twitter, G+, Instagram, Reddit,etc): account followers/likes, incoming referral traffic, daily posting, social engagement and more.
Applicants must have several years of proven experience with major social media platforms, expertise in key performance metrics that measure success and working with editorial teams to create a successful content strategy for each social platform.
Key Responsibilities:
• Work with PMC editors/writers to craft daily posts on each major social platform
• Alert PMC writers to trending topics within the industry, provide them feedback on the performance of their own posted stories
• Drive referral traffic from social platforms to PMC websites
• Manage social media 'fan' pages for PMC sites
• Monitor and distribute social media performance reports to PMC stakeholders
• Continually test new techniques and features to create best practices to be applied across numerous businesses
Required Skills and Qualifications:
• At least 2-3 years of experience with social media marketing techniques
• Expert with Twitter, Facebook, G+, Reddit with working knowledge of Instagram, LinkedIn, Pinterest, etc.
• You must be passionate about social media and be an expert with Twitter and Facebook.
• Must be willing to continually test new tactics and new platforms.
• Ability to post continually throughout the day as news breaks, and to promote news stories across multiple locations/platforms.
• Must be detail focused, providing performance reports on weekly basis
• Superior written and verbal communication -documentation is a must!
• Ability to interact effectively with multiple internal teams in a fast-paced environment