Coordinator, Social Media Communications
Participant Media
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This is a Full Time Job
COORDINATOR, SOCIAL MEDIA COMMUNICATIONS
Support the overall vision, mission and mandates for the company
Responsibilities Include:
• Build strong network and database of blogger and influencer contacts (including celebrities and NGO's) to engage for outreach and integration programs
• Manage ongoing day-to-day relationships and databases
• Maintain expertise in specific blog verticals
• Develop strategic plans and approach for social video outreach campaigns for TakePart TV
• Manage outreach campaigns from beginning to end
• Build innovative and engaging social media programs
• Analyze and report campaign metrics and results
• Create high engagement percentages that ensure return traffic
• Leverage Facebook through interesting content, contests and promotions to drive qualified traffic/clicks back to TakePart website.
• Analyze and evaluate both existing and potential social media opportunities and competitiveness
• Identify, interpret and capitalize on social media trends
• Collaborate with other departments internally to integrate all social media and communications initiatives around Social Action, Content, TPTV and other campaigns
Requirements:
• Bachelor's degree in Marketing, Business, English, PR or related field
• 1-3 years experience managing an online community or social media campaigns
• Strong understanding of online blogger and publisher landscape
• Experience and success with social media-driven PR and outreach campaigns
• Excellent written communication skills and/or experienced blogger
• Extensive experience with Twitter, YouTube, & Facebook
• Results oriented with ability to manage multiple projects at once
• Team player, positive attitude, ability to be flexible in a changing environment
Other duties/special projects as assigned
Executive report:
• Director, Social Media Communications