Strategic Account Supervisor
PMK*BNC
New York, NYThis was removed by the employer on 10/26/2017 10:31:00 AM PST
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Full Time Job
Strategic Account Supervisor (Integrated Marketing)
PMK• BNC New York is seeking a Strategic Account Supervisor who specializes in Integrated Marketing to support a top-tier consumer tech account.
Who We Are:
PMK• BNC is a strategic marketing and communications firm that specializes in Entertainment and popular culture. PMK• BNC represents many of the world's most prominent actors, actresses, directors, films, production companies, television properties, musicians, authors and content creators, as well as leading consumer brands and prestigious special events. The firm employs a staff of more than 300 professionals spanning offices in Los Angeles, New York and London. PMK• BNC thrives on being ahead of the curve and works with their clients to create ideas that build engaged audiences and connect with consumers through popular culture. PMK• BNC is a part of Momentum Worldwide and McCann Worldgroup within Interpublic Group (NYSE: IPG).
Responsibilities:
• Responsible for both strategy and planning of all consumer and trade marketing activities including integrated marketing, strategy/planning, analytics and project management of programming, promotions, public relations, retail marketing, loyalty, media and digital integration
• Create accurate budget estimates and ROI analytics for client for long-term and short-term programs
• Assess program effectiveness and communicate back to client
• Lead integration amongst the various marketing, advertising, media and PR partners to ensure strategic, as well as consistent brand identification
• Accountable for quality control and final review of all planning decks, recaps, status reports, workback schedules and overall project management.
• Research and evaluate the event and consumer marketing space to build concept plans that showcase the agency's understanding of popular culture
• Network of vendors, partners, corporate brands
• Be an active force in brainstorming new, innovative ideas for client projects, marketing and celebrity outreach initiatives
Requirements:
• 6 years agency experience in integrated marketing, preferably in a corporate setting
• Sincere interest in consumer brands and creating meaningful consumer experiences through events and partnership marketing
• Ability to work on-site with one major account
• Strategic thinker and understanding of budget management
• Detail-oriented
• Strong writer in development of creative assets, presentations and reporting documents
• High proficiency in the complete Microsoft Office suite (Powerpoint, Excel, Word, etc.) and excellent understanding of utilizing online and network-based tools for research purposes
• Excellent written, verbal and interpersonal communication skills
• Ability to handle yourself professionally under pressure
• Limited Travel
PMK• BNC is an equal opportunity employer M/F/V/D