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Media Research Analyst / Research Director
Outdoor Channel
Denver, CO
Uh oh, this posting was removed on 11/17/2014 6:07:00 AM PST
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Under general supervision, the Media Research Analyst / Research Director at Outdoor Channel is a critical component of the network's strategy and contributes to the decision making process. Collects and evaluates audience, ratings, viewing, usage, market, economic and/or sales data. Maintains research files and database for the company.
Responsibilities:
• Transforms analysis into actionable insights and recommendations.
• Creates and maintains research briefs, one-sheets and white papers on a variety of topics important to the overall business goals of the network.
• Works with challenging primary research initiatives including focus groups, brand awareness research, dedicated online panel and a variety of quantitative surveys as well as website and TV ratings.
• Provides strategic research in support of client specific presentations and proposals.
• Generates lead-related research to support sales efforts.
• Generates regular monthly and quarterly reports and maintain related databases.
• Develop a variety of charts, tables, graphs, etc. to convey research messages
• Compiles competitive information on an on-going basis.
• Performs other duties as assigned.
Analyst Level: Generally requires a minimum of one (1) to three (3) years of progressively responsible experience in research, media, cable, online, digital or related field.
Manager Level: Generally requires a minimum of four (3) to six (6) years of progressively responsible experience in research, media, cable, online, digital or related field.
Director Level: Generally requires a minimum of four (5) or more years of progressively responsible experience in research, media, cable, online, digital or related field.
ALL Levels: Efficient in Microsoft Office, Word, Excel, PowerPoint. Power user of Excel strongly preferred with ability in macros, pivot tables, etc. Hands on experience with MRI, Nielsen Marketbreaks, CMR, comScore, Simmons, Google Analytics, Star Media, SPSS a plus.
Don't worry we have a lot of jobs on the site like this one;
Browse all jobs
Browse the Marketing Category
Browse the TV Network Category
Search for Media Research Analyst / Research Director jobs in Denver-CO
Under general supervision, the Media Research Analyst / Research Director at Outdoor Channel is a critical component of the network's strategy and contributes to the decision making process. Collects and evaluates audience, ratings, viewing, usage, market, economic and/or sales data. Maintains research files and database for the company.
Responsibilities:
• Transforms analysis into actionable insights and recommendations.
• Creates and maintains research briefs, one-sheets and white papers on a variety of topics important to the overall business goals of the network.
• Works with challenging primary research initiatives including focus groups, brand awareness research, dedicated online panel and a variety of quantitative surveys as well as website and TV ratings.
• Provides strategic research in support of client specific presentations and proposals.
• Generates lead-related research to support sales efforts.
• Generates regular monthly and quarterly reports and maintain related databases.
• Develop a variety of charts, tables, graphs, etc. to convey research messages
• Compiles competitive information on an on-going basis.
• Performs other duties as assigned.
Analyst Level: Generally requires a minimum of one (1) to three (3) years of progressively responsible experience in research, media, cable, online, digital or related field.
Manager Level: Generally requires a minimum of four (3) to six (6) years of progressively responsible experience in research, media, cable, online, digital or related field.
Director Level: Generally requires a minimum of four (5) or more years of progressively responsible experience in research, media, cable, online, digital or related field.
ALL Levels: Efficient in Microsoft Office, Word, Excel, PowerPoint. Power user of Excel strongly preferred with ability in macros, pivot tables, etc. Hands on experience with MRI, Nielsen Marketbreaks, CMR, comScore, Simmons, Google Analytics, Star Media, SPSS a plus.
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