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Influencer Marketing Sr Director
OWNZONES Media Network INC
Beverly Hills, CA
Uh oh, this posting was removed on 6/27/2016 9:08:00 AM PST
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Influencer Marketing Sr Director Overview:
OWNZONES Media Network (OMN) is looking for a talented Social Media and Influencer Marketing Director to join the growing team in our Beverly Hills office. This is an exciting opportunity for the right individual to be part of and have an impact on the evolution of entertainment. Working at OMN means having the opportunity to discover and even help develop emerging trends and technologies in the field of digital content distribution.
Primary Duties & Responsibilities:
This position requires an online influencer marketing expert, who has an in-depth understanding of niche audiences and consumer behaviors. As an expert in social and digital entertainment behaviors, our ideal candidate will provide highly measurable, earned media strategies for our business units. This role is also responsible for managing our branded social media properties with the goal of increasing customer loyalty, engagement, brand perception and market share.
The Influencer Marketing Sr Director will create and manage blogger / influencer promotions, design and manage ambassador programs, conceive and execute brand contests and sweepstakes, and design engaging digital and/or social promotions. If chosen, you will also manage many aspects of media and press relations as well collaborate with the CMO on subscription campaigns and inbound goals. You will also have the opportunity to collaborate with senior staff on external and internal communications and brand marketing.
We are looking for someone with Influencer and social media campaign experience in entertainment. Ideal candidates should have active relationships and work experience with Millennial bloggers / influencers on both an earned and paid basis. This position is based out of our Beverly Hills, CA office, works with a growing team of marketers, and reports to the Chief Marketing Officer.
Additional Responsibilities:
- Lead social influencer marketing strategy
- Research and identify key influencers, bloggers and online media in designated verticals
- Identify, recruit and manage influencer/brand ambassador programs
- Build strong relationships with social influencers through seeding programs and regular communication
- Negotiate and execute paid blogs/blog networks
- Craft quality pitches that effectively communicate client message/ask
- Proactively identify angles and pitch customer, product, vertical and/or issues-based stories
- Secure and negotiate earned and paid placements including interviews, reviews, news items, giveaways, video segments, etc.
- Identify, establish and manage on-going influencer/brand ambassador programs
- Establish and build relationships on behalf of OMN
- Develop media alerts, case studies and testimonials
- Stay on top of industry trends, the latest PR/social media advancements and relevant campaigns
Required Skills & Qualifications:
• Agency Experience - 8+ years in Social Media, PR and communications, ideally a mix of both agency and in-house roles.
• Influencer / Blogger Outreach - Experience identifying, recruiting and managing influencer / brand ambassador programs for large, national consumer facing brands and has established relationships with them.
• Pitching - Experience pitching earned placements and pitching/negotiating paid placements. Please be prepared to provide portfolio writing samples and coverage secured in industry(s) of expertise. Knowledge of FTC blogger guidelines.
• Writing & Communication - Excellent verbal and written communication skills, with ability to tell stories that bring product innovation to life.
• Social Media Passion - Acute understanding of and passion for social media.
• Positive Attitude - Approach each marketing campaign with a positive outlook and rally a team to be excited about campaign initiatives. Strive for continuous improvement in campaigns, the Marketing Department and yourself.
• Self-starter - Effective working independently and ability to work in fast-paced, deadline-driven environments.
• Creativity - Ability to develop creative, newsworthy PR campaign strategies and promotions that resonate with the target audience to achieve campaign goals.
• Organization - Ability to handle multiple campaigns simultaneously with excellent personal organizational skills and high attention to detail.
• Computer Savvy - Extremely savvy with Web research and comfortable in Excel, PowerPoint, Word and Outlook t
• Education - BA or BS in Marketing, communications, or related field.
• Expected Travel - A willingness to travel based on business need is required.
Preferred Skills & Qualifications:
• Expert Multitasker - We place high value on the ability to execute projects and juggle multiple requests in a fast-paced entrepreneurial environment.
• Life-Long Learner - Our preferred candidate is someone who keeps up to date with industry best practices and always strives to learn more about his/her field of expertise.
• Understand and utilize multiple channels to drive optimum results
• Remote Flexibility - Many of our supervisors work remotely. We are looking for someone who isn't intimidated by the idea of working with remote teams, or reporting to a supervisor through remote channels.
About OWNZONES Media Network
OWNZONES Media Network is an end-to-end solution for digital content distribution. We conceive, design, develop, deploy and maintain high value digital properties on behalf of our clients. Our pioneering content platform is the foundation of our brand - with it, viewers can access high-quality video, audio and print media all in one location, on any device, without any downloads needed.
Using four unique services, OWNZONES Media Network connects content owners with more viewers across emerging digital platforms. We are proud to facilitate superior content delivery through leading OTT, streaming, on-demand, and mobile networks. We specialize in helping the largest Hollywood studios reach new heights in viewership.
OWNZONES Media Network is headquartered in Los Angeles with additional offices in Phoenix, Bucharest, London and Washington, D.C.
www.ownzonesmedia.com
?
Don't worry we have a lot of jobs on the site like this one;
Browse all jobs
Browse the Marketing Category
Browse the Social Media Category
Search for Influencer Marketing Sr Director jobs in Beverly Hills-CA
Influencer Marketing Sr Director Overview:
OWNZONES Media Network (OMN) is looking for a talented Social Media and Influencer Marketing Director to join the growing team in our Beverly Hills office. This is an exciting opportunity for the right individual to be part of and have an impact on the evolution of entertainment. Working at OMN means having the opportunity to discover and even help develop emerging trends and technologies in the field of digital content distribution.
Primary Duties & Responsibilities:
This position requires an online influencer marketing expert, who has an in-depth understanding of niche audiences and consumer behaviors. As an expert in social and digital entertainment behaviors, our ideal candidate will provide highly measurable, earned media strategies for our business units. This role is also responsible for managing our branded social media properties with the goal of increasing customer loyalty, engagement, brand perception and market share.
The Influencer Marketing Sr Director will create and manage blogger / influencer promotions, design and manage ambassador programs, conceive and execute brand contests and sweepstakes, and design engaging digital and/or social promotions. If chosen, you will also manage many aspects of media and press relations as well collaborate with the CMO on subscription campaigns and inbound goals. You will also have the opportunity to collaborate with senior staff on external and internal communications and brand marketing.
We are looking for someone with Influencer and social media campaign experience in entertainment. Ideal candidates should have active relationships and work experience with Millennial bloggers / influencers on both an earned and paid basis. This position is based out of our Beverly Hills, CA office, works with a growing team of marketers, and reports to the Chief Marketing Officer.
Additional Responsibilities:
- Lead social influencer marketing strategy
- Research and identify key influencers, bloggers and online media in designated verticals
- Identify, recruit and manage influencer/brand ambassador programs
- Build strong relationships with social influencers through seeding programs and regular communication
- Negotiate and execute paid blogs/blog networks
- Craft quality pitches that effectively communicate client message/ask
- Proactively identify angles and pitch customer, product, vertical and/or issues-based stories
- Secure and negotiate earned and paid placements including interviews, reviews, news items, giveaways, video segments, etc.
- Identify, establish and manage on-going influencer/brand ambassador programs
- Establish and build relationships on behalf of OMN
- Develop media alerts, case studies and testimonials
- Stay on top of industry trends, the latest PR/social media advancements and relevant campaigns
Required Skills & Qualifications:
• Agency Experience - 8+ years in Social Media, PR and communications, ideally a mix of both agency and in-house roles.
• Influencer / Blogger Outreach - Experience identifying, recruiting and managing influencer / brand ambassador programs for large, national consumer facing brands and has established relationships with them.
• Pitching - Experience pitching earned placements and pitching/negotiating paid placements. Please be prepared to provide portfolio writing samples and coverage secured in industry(s) of expertise. Knowledge of FTC blogger guidelines.
• Writing & Communication - Excellent verbal and written communication skills, with ability to tell stories that bring product innovation to life.
• Social Media Passion - Acute understanding of and passion for social media.
• Positive Attitude - Approach each marketing campaign with a positive outlook and rally a team to be excited about campaign initiatives. Strive for continuous improvement in campaigns, the Marketing Department and yourself.
• Self-starter - Effective working independently and ability to work in fast-paced, deadline-driven environments.
• Creativity - Ability to develop creative, newsworthy PR campaign strategies and promotions that resonate with the target audience to achieve campaign goals.
• Organization - Ability to handle multiple campaigns simultaneously with excellent personal organizational skills and high attention to detail.
• Computer Savvy - Extremely savvy with Web research and comfortable in Excel, PowerPoint, Word and Outlook t
• Education - BA or BS in Marketing, communications, or related field.
• Expected Travel - A willingness to travel based on business need is required.
Preferred Skills & Qualifications:
• Expert Multitasker - We place high value on the ability to execute projects and juggle multiple requests in a fast-paced entrepreneurial environment.
• Life-Long Learner - Our preferred candidate is someone who keeps up to date with industry best practices and always strives to learn more about his/her field of expertise.
• Understand and utilize multiple channels to drive optimum results
• Remote Flexibility - Many of our supervisors work remotely. We are looking for someone who isn't intimidated by the idea of working with remote teams, or reporting to a supervisor through remote channels.
About OWNZONES Media Network
OWNZONES Media Network is an end-to-end solution for digital content distribution. We conceive, design, develop, deploy and maintain high value digital properties on behalf of our clients. Our pioneering content platform is the foundation of our brand - with it, viewers can access high-quality video, audio and print media all in one location, on any device, without any downloads needed.
Using four unique services, OWNZONES Media Network connects content owners with more viewers across emerging digital platforms. We are proud to facilitate superior content delivery through leading OTT, streaming, on-demand, and mobile networks. We specialize in helping the largest Hollywood studios reach new heights in viewership.
OWNZONES Media Network is headquartered in Los Angeles with additional offices in Phoenix, Bucharest, London and Washington, D.C.
www.ownzonesmedia.com
?
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