Senior Manager Partner Marketing - Italy
Full Time Job
Reporting to the Director of Partner Marketing - EMEA, the Senior Partner Marketing Manager - Italy will be responsible for managing the local partner marketing campaigns and relationships with partners ranging from MVPD's to ISP's and device partners such as Google, Samsung, Sony, Xbox, and Apple.
Consumers want to watch Netflix on many devices; this role ensures the Netflix brand and content in our partner's communication is clear to our consumers, whilst helping our partners to maximize the opportunity of working with us.
We're looking for a seasoned professional who has experience managing growing relationships with partners, and is is passionate about owning the full life cycle of content partner marketing projects from idea to execution.
Essential duties and responsibilities
• Own the content partner marketing relationship with our partners in Italy.
• While the role will be based in our Amsterdam office, it will require frequent travel in the region.
• Work closely cross functionally with our business development, marketing and product teams to provide seamless support to partners and maximize Netflix exposure on partner marketing channels and engagement on partner devices.
• Manage Netflix's brand and our content in this often complicated space.
• Activate deals by developing and launching creative partner marketing programs that advance exposure for Netflix content or the brand in a way that also benefits our partners.
• Drive integration between broader content and brand programs at Netflix and our strategic partners.
• Evaluate performance against marketing goals with partners through established review rhythm and define corrective actions to improve effectiveness and results.
• Ability to blend the art of consumer marketing with natural partner management and influencing skills.
• Natural partner engagement skills with the ability to develop rapport and translate established partner relationships to programs that impact the business.
• Ability to analyze and apply data to business strategy and goals.
• Experience and passion for building great content partner marketing programs that are unique and scalable.
• Extensive knowledge and experience in Italy, in linked industries like consumer entertainment and/or gaming.
• Experience working with Entertainment properties (movies, tv series, video games, music, etc) is essential.
• Experience working across different regions and cultures, in industries like consumer electronics and/or telco is a plus.
• Ability to manage multiple time-sensitive projects simultaneously without the support of a large team, working both independently and in close collaboration with a wide variety of stakeholders.
• A desire to thrive in our unique culture.
• An ability to effectively provide input on creative development from a local market perspective.
• Strong level of independence and efficiency while maintaining a high-degree of organization.
• Great communication and interpersonal skills.
• Bachelor's degree - Advanced degree.
• Excellent written and oral communication skills in English and Italian is required.