Director, Original Series Publicity
NetflixBeverly Hills, CA
Full Time Job
We have some great original series coming to Netflix -- from Baz Luhrmann's The Get Down to Marvel's Luke Cage to Guillermo del Toro's kids series, Trollhunters -- and a lot in between. We are looking to fill a role on our publicity team for a director of original series. We are looking for a grown up, someone who enjoys strategizing and implementing global publicity and promotional campaigns. This is a very hands on role, one where we want you to throw the playbook out the window, and push to innovate with us. If you live and breathe entertainment, global entertainment that isn't just made for one audience but shows that critics dig and others that fans hold as beloved as well, then we want to talk to you.
Fueled by the broad appeal of being able to instantly enjoy unlimited movies and TV shows, Netflix has grown to have over 93 million streaming members in over 190 countries. This is a great opportunity to join a team that is spearheading and handling publicity campaigns for the largest Internet TV network in the world, with a chance to work on series that feature high production value from the brightest filmmakers and actors around the world, using the latest technology.
The Director, Original Series PR will play a key role in strategizing, executing and managing publicity campaigns for series and comedy specials. They are a member of a seasoned group of professionals based in the Beverly Hills office.
The Director will help create, shape, execute and manage campaigns for series, making use of multiple global earned media channels, including broadcast, print and online. He/she will play a critical role in communicating with filmmakers, talent and production company partners during production up to and beyond launch. They will focus on creating cultural moments and high impact campaigns, explore new tactics of promoting series, and will be able to communicate different facets of their campaigns to executives, filmmakers, talent and talent representatives. She or he will pitch media, secure opportunities and cover set visits or help plan and work junkets. International experience or knowledge of international media is a bonus. She or he has also worked alongside agencies, or has managed agencies on projects. The Director will also help coordinate requests and initiatives from international territories and will help prioritize what is important and vital to accomplish. They can formulate and manage a budget, and give visibility into their process successfully. This person will also be involved in the awards campaign, strategy and submission process for their shows. Pack your bag because domestic and international travel is a requirement.
The ideal candidate is able to make wise decisions, even when faced with ambiguity and thinks strategically. He/she is not defined by past experiences and eager to put a new spin on what a series campaign can be. (This is real important to us and it should be very important to you!) They can articulate what they are - and are not - trying to do. He or she is a good listener and a real doer, and is able to multi-task and work at a clip pace. They are not afraid to get their hands dirty - and that could mean jumping in to handle tasks that range from writing a strategy, writing a series announcement, booking travel or negotiating hair and make-up. We are a small team, so the responsibility really is wide-ranging. They collaborate well with partners that range from content to marketing to social to product and beyond. Strong candidates can handle a vast amount of work and they are eager to learn. They are curious and also contribute effectively outside of their speciality. A good fit in the role has a candid and direct communication style, they are willing to admit to mistakes quickly and questions values inconsistent with our values and Netflix culture. They understand that sometimes the job requires delivering bad news, and they're tactful in handling such issues.
The successful candidate for Director, Original Series PR will have from at least 7-10 years of entertainment experience in an agency, studio, network or production company setting. They have relationships with key media as well as the ability to build and maintain connections with key journalists and social media influencers. BA/BS required.
Netflix offers an attractive compensation package consisting of base salary, stock options, 401K (with match), comprehensive benefits and relocation.
The Director of Original Series PR reports to the VP of Publicity.