Bilingual International PR Manager
Ladies Professional Golf Association
Daytona Beach, FLThis was removed by the employer on 6/5/2017 9:58:00 AM PST
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Full Time Job
The Ladies Professional Golf Association (LPGA), headquartered in Daytona Beach, FL, is currently seeking a full-time, bilingual Manager of International Public Relations. Reporting to the Director of Public Relations, this position is responsible for managing key initiatives of the organization through the development of international public relations plans to increase international media coverage and awareness of the LPGA. This position is based in Daytona Beach, FL and will be required to travel (domestic and international) approximately 40% of the calendar year.
Essential Duties and Responsibilities include the following:
Responsible for overall direction of the LPGA's international public relations efforts, serving as the association's ''in-house publicity'' manager
Develop public relations plans, packaging and marketing select golfers as ''brands,'' while targeting select consumers, entertainment and sports media outlets
Develop and implement quarterly PR plans to leverage the LPGA's business success, top performing members/players and historical moments
Occasionally serve as the organization's international speechwriter for LPGA; responsible for securing speaking engagements, developing presentations and preparing senior-level executives for such appearances
Oversee the relationship with the LPGA's PR agency and leverage opportunities for placement of players on international TV and print outlets
Collaborate with internal business partners on content development for the LPGA website, social and communications channels and develop and contribute editorial content for LPGA.com
Research select business, sports and consumer publications and develop targeted pitches
Job Requirements:
Bachelor's degree in Communications or Sports Information-related field
At least 5 years of public relations experience, with an emphasis in sports entertainment and lifestyle media preferred
Bilingual skills required; fluency (reading/writing/speaking) in English and one or more Asian languages
Golf background strongly desirable, with knowledge of the sport and its participants
Strong media relations contacts and proven track record preferred
Must be creative, motivated, proactive, resourceful, deadline-oriented, able to multi-task
Strong communication and interpersonal skills, with ability to influence without direct authority
Demonstrate pro-active initiative, with strong organizational and time management skills
Knowledgeable in use and application of social media sites including Twitter, Facebook, Instagram, Snapchat
Proficient in Microsoft Office Suite: Excel, Word and PowerPoint
The LPGA offers a competitive salary and benefits package that includes, medical, dental, vision, life, and disability insurance, paid time off, 401(k) with employer match, golf and fitness center privileges, access to all events, and many other great benefits to all full-time employees.
EOE