PR Director
Kidz Bop
New York, NYThis was removed by the employer on 3/26/2015 8:43:00 AM PST
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Full Time Job
Core Responsibilities:
• Spearhead the brand's consumer and B2B PR strategy
• Work collaboratively with the music, marketing, licensing, social media and production & live touring departments to generate broadcast, print and online coverage for core initiatives
• Oversee national and local market press for the KIDZ BOP's 2015 North American tour
• Develop and sustain excellent working relationships with both consumer and trade media
• Media train and prepare all talent and executives for any interview opportunities
• Write all press materials, including news releases, media pitches and marketing collateral
• Work closely with social media manager to create engaging and consistent messages across all social media platforms to reach our target audience
• Help identify speaking opportunities for executives at key conferences and trade shows
• Manage all press mailings and release distribution
• Build and maintain a targeted consumer and trade media data base
Qualifications and Skills:
• Ideal candidate will have 5-7 years of consumer and B2B PR experience within the kids & family, consumer products, music and/or branded entertainment space
• Successful candidate is a creative self-starter who can work on multiple projects simultaneously
• Proven track record of securing media stories
• Ability to travel to domestically to events and conferences
• Must have exceptional written and verbal communication skills
KIDZ BOP is the #1 music brand for kids in the U.S. The rapidly growing kids' music and entertainment brand is expanding across several key areas of business, including international, consumer products and live tours. KIDZ BOP also recently launched its own dedicated channel, KIDZ BOP Radio, on SiriusXM. KIDZ BOP LLC is a division of New York-based independent entertainment company Razor & Tie Entertainment.