Spring Intern - Consumer Insights
Disney ABC Television Group
Burbank, CAThis was removed by the employer on 10/20/2017 9:53:00 PM PST
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Full Time Paid Internship
Consumer Insights Internship, Datg (Ca) - Spring
At Disney/ABC Television Group, you'll help us tell stories that touch millions of people around the globe and new ways for us to connect with the world. Now is your opportunity to unleash your skills….
The ABC Consumer Insights department oversees brand, content, digital and strategy research projects for ABC. Working in close collaboration with the ratings and analytics team, the consumer research team conducts qualitative and quantitative research with core consumers to inform and impact departments across the division, including Development, Programming, Marketing, Digital and Strategy teams.
Responsibilities
A day in the life…
• Assisting in data analyses, and proof-reading and writing surveys, discussion guides and reports.
• Viewing and analyzing focus groups
• Reviewing and writing summaries of syndicated reports for marketing and strategic purposes
• Producing regular reports/memos on industry news and trends
• Supporting members of the department as needed
Basic Qualifications
What you bring to the role…
• Strong critical thinking skills
• Unparalleled attention to detail
• Strong work ethic and ability to self-motivate
• Interest in and desire to learn more about Consumer Insights/Market Research
• Excellent written and verbal communication skills
• Comfortable with numbers and data
• Skilled with Microsoft office, especially PowerPoint and Excel
• Tracking and reporting on Nielsen ratings for ABC and competitive programs in primetime
• Assist in the daily execution of core ratings report
As well as…
• All candidates must be eligible to work in the US
• All candidates must be at least 18 years old
• All candidates must currently be enrolled in an accredited college or university and taking at least one class – OR – be a recent graduate of an accredited college or university within the last six (6) months - OR - be currently participating in the Disney College Program, Disney Culinary Program or Disney Professional Internship Program in order to qualify for this internship
• All candidates must be available from January to May
• All candidates must be willing to work at least 4 days/week, prefer more hours if possible
• All candidates must provide their own housing and transportation for the duration of the internship
• All candidates must be able to have a consistent, reliable work schedule throughout the session
Preferred Qualifications
• Undergraduate students in their Junior or Senior year or recent graduate
• Cumulative GPA of 3.0 or higher
• Interest in the television/entertainment industry preferred
• Ideal candidate would have knowledge and understanding of TV research and of Nielsen software
• Prior experience working at a network or studio (research department preferred)
• Basic knowledge of SPSS or similar a plus
Company Overview
The Walt Disney Company is the global leader in high-quality entertainment and innovative technology. Begin a career that delivers unparalleled creative content and experiences to audiences around the world.
Additional Information:
This position is with: American Broadcast Companies, Inc
Compensation: Intern positions are paid employment opportunities
Equal Opportunity Employer - Female/Minority/Veteran/Disability