Director, Promotions & Partnerships
A+E Networks
New York, NYThis was removed by the employer on 4/23/2014 1:37:00 PM PST
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Full Time Job
POSITION SUMMARY
Develop innovative partnership, branding, and marketing strategies that that raise network awareness, drive tune-in to BIO and LMN as well as establishing potential emerging business revenue and marketing opportunities.
POSITION RESPONSIBILITIES
Identify and cultivate marketing partnerships at the brand and show level that optimize reach and ratings and build brand equity.
Collaborate with Production, PR, Distribution and Digital, to leverage promotional messages across multi-platforms, extend campaign reach and create integrated promotional efforts.
Work closely with Ad-Sales to provide additional value to network clients across all platforms.
Development and execution of all ''on-ground'' events and promotions, including advertiser events, consumer promotions, premiere parties etc.
Manage Promotions and Partnerships annual budget.
Required Experience:
Minimum 5-Years Marketing experience preferably in entertainment.
Excellent written/verbal communication and presentation skills.
Excellent teamwork/collaborative abilities
Ability to problem solve and work with autonomy and authority; multitasking
Resourcefulness, time-management skills
Required Education:
BA or BS