VP, Program Research
A+E Networks
New York, NYThis was removed by the employer on 7/22/2017 9:37:00 PM PST
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Full Time Job
POSITION SUMMARY
Oversee research initiatives that provide information and insight to programming and A E management to support program development, strategic planning, network positioning, scheduling, and brand extension activities.
PRIMARY DUTIES
• Meets regularly with brand leaders and senior programming staff in order to keep them abreast of viewership/network performance.
• Proactively designs quantitative and qualitative research that supports and facilitates programming and strategy decisions in all areas.
• Fully understands the capabilities and limitations of all audience tracking tools in order to provide rich viewership insights.
• Monitors the regular reporting of network and program performance (daily overnights, monthly network report, quarterly competitive reporting, etc.)
• Develops and commissions primary research to test pilots, development, conduct program maintenance tests, and character evaluations.
• Works closely with program and market research teams on various initiatives.
• Makes program, schedule and strategy recommendations based on solid research findings.
• Forecasts rating projections for upfront and scatter Markets working closely with Ad Sales Research.
• Manages and trains direct reports and interns.
• Oversees all on-going requests, helping manager and analyst design projects, set deadlines and manage internal expectations.
• Interfaces with sales and digital research team on various projects such as estimates.
• Plays a senior role in the department, fostering morale and creating a team environment.
• Works closely with the SVP, Programming Research on key strategic projects.
Qualification Requirements Bachelor's degree and strong computer skills required. Minimum 7-10 years experience in TV research, preferably 3 years in cable TV. Must be a seasoned professional that can demonstrate leadership and team-building skills. Must be a creative and strategic thinker with strong presentation skills and a passion for the business. Must have a proven ability to deal effectively with senior management and a thorough understanding of the TV industry.
Digital and Primary Research preferred but not required. Educational Requirements TBD Other Skills and Knowledge #LI-POST Company Overview: A E Networks®, LLC. is an award-winning, global media content company offering consumers a diverse communications environment ranging from television networks to websites, gaming, watch apps and educational software as well as SVOD products, including first-to-market Apps such as HISTORY Vault and Lifetime Movie Club. A E Networks is comprised of A&E®, Lifetime®, History®, LMN®, FYI™, VICELAND, H2™, A E Studios™, History en Espanol™, Crime Investigation™, Military History™, Lifetime Real Women®, A&E IndieFilms®, A E Networks International®, A E Networks Digital® and A E Networks Consumer Products™. A E Networks channels and branded programming reach more than 335 million households in over 200 territories and 39 languages. A E Networks, LLC. is a joint venture of Disney-ABC Television Group and Hearst Corporation.
A E Networks is proud to be an Affirmative Action/Equal Opportunity Employer/Disabled/Veterans