Creative Director, On-Air Promotions
A+E Networks
New York, NYThis was removed by the employer on 6/29/2015 8:37:00 AM PST
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Full Time Job
POSITION SUMMARY
Strategize/create/manage/execute high level Marketing campaigns for FYI and LMN Channel's key initiatives.
Initiatives include: Scripted series, Unscripted Series, Movies, Specials, Strategies, Upfront, etc.
POSITION RESPONSIBILITIES
•On Air Promotion:
•What - Direct a creative team of in-house and out-of-house editors, animators, sound mixers etc
•How - Concept campaigns for series, movies and specials. Inspire creative teams to bring unique ideas.
•Why - Attract viewers with fresh and innovative creative.
•Network Branding:
•What - Develop promotion to support brand values.
•How – Provide guidelines and direct teams to produce creative through FYI and LMN ''Brand Lens.''
•Why - To meet ratings goals and brand awareness.
Required Experience:
5-7 years On-Air Promotion experience within a cable or broadcast environment.
Candidate must have 3-5 years of quality campaign launch experience including formats such as TV, print, digital and social media applications.
Required Education:
BA or BS