CRM Sr. Analyst
A+E Networks
New York, NYThis was removed by the employer on 6/15/2016 2:37:00 PM PST
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Full Time Job
The Sr. Analyst provides audience analysis, data reporting and insights across several departments within the organization. He/she will work with audience data and platforms (both backend and front end) to create business tools and views that make trends and decisions more apparent. They will provide recommendations/analysis/recaps to sales, marketing and CRM senior management and department leaders on the business implications of data findings and reporting.
• Provide strategic direction via audience data within Marketing, Sales, CRM, Segmentation and/or Econometric analyses
• Work with dataset across TV, Digital, Offline, OTT, etc. within our data warehouse and DMP environments. Develop reporting for different channels and provide recommendations, summaries and/or recap to increase business performance
• Influence the development of tools to improve efficiencies that limit manual data manipulation. Contribute to development of show/channel recaps that identify successes and missed opportunities to influence marketing strategies and drive future show/brand planning
Qualification Requirements
• 5 to 7 years of experience in an analytics department
• Proficiency in MS Office is a must
• Analytical Thinking -- Ability to analyze data and draw actionable conclusions
• Problem Solving -- Ability to identify problems/issues and suggest options and solutions through application of analytical thinking
• Comfortable working within DMP's for advanced segmentation and analysis
• Ability to successfully collaborate with internal and external customers in a partnership to achieve goals
• Relationship Management -- Ability to build and foster strong working relationships with teams
• Excellent communication skills with the ability to translate user needs into reporting solutions; understands relevant business area issues and implications
• Good presentation and writing skills (Advanced Excel, Power Point)
• Experience in the use of Tableau or data visualization tools
Educational Requirements • Ideally the candidate will possess an advanced degree in economics, operation research, statistics, or other quantitative area
• Related analytic and/or marketing experience through internships or coursework is preferred Company Overview:
A E Networks is proud to be an Affirmative Action/Equal Opportunity Employer/Disabled/Veterans