Digital Marketing Manager
5B Artists + Media
Culver City, CAThis was removed by the employer on 9/5/2017 10:04:00 AM PST
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Full Time Job
5B Artists and Media is seeking a Digital Marketing Manager to join our team, based out of the Playa Vista area in Los Angeles.
Duties will include overseeing digital marketing and updating websites and social platforms for the artist management roster, festivals, and other entertainment properties as assigned.
The ideal candidate understands how to create and launch original digital marketing campaigns, with a goal of growing the digital audiences, merch and ticket sales, and fan engagement for our artist roster.
Duties and Responsibilities Include:
- Conceive and launch digital marketing campaigns to meet clients' business objectives.
- Lead digital marketing efforts and set measurable goals for music releases, video launches, and tours.
- Map out marketing strategy using social media, email marketing, paid media, websites, web stores, and mobile apps.
- Manage client communications and communicate with internal and external teams and business stakeholders.
- Oversee agencies and creative teams for website and mobile app design and development.
- Produce and content and ensure timely delivery.
- Identify new trends in music and tech and apply tools to artist roster.
- Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising digital marketing campaigns of our clients/brands.
- Write copy for email, websites, social networks
- Online music community engagement
- Other duties as assigned
Required/Preferred Skills and Experience:
- At least 4 years of digital marketing and social media experience.
- Current knowledge of social networking and content platforms including but not limited to: Facebook, Twitter, Instagram, Snapchat, and YouTube, Musical.ly, Spotify.
- Early adopter of new digital platforms and trends, with fierce curiosity of ''What's Next?''
- Experience with content management systems.
- Highly organized and able to manage multiple projects and campaigns at once. Must also maintain an ability to work quickly with multiple tasks and shift gears on a dime based on priority.
- Team player who is a self-starter. Must have the ability to work alone, but also across long-term complex projects where taking initiative is a must.
- Must be comfortable in a fast-paced environment.
- Proficient in Microsoft Office Suite (Word, Excel, PowerPoint and Outlook).
- Bachelor's degree in Marketing, Business Management, or a similar.